Ranking the Best Instant Messenger Apps For Business

Ranking the Best Instant Messenger Apps For Business

Whether you like it or not, instant messaging is now a vital part of doing business in the 21st century. Formal or informal, employees and bosses alike have an easier time communicating with each other in a way that wasn’t possible before. Almost every business in the market right now has utilized these instant messenger apps at some point. And some of the best instant messenger apps have put seamless communication, file sharing, video calls, and screen sharing all in one tiny package. And the best part? They’re free.

And in the time of lock-downs and physical distancing, they’ve become even more reliable. With team members separated and travel options limited, instant messenger apps ensure productivity among employees by maintaining constant communication at all times. These apps are now a common channel that connects employees, whether through one-on-one conversations, invite-only group chats, or public team chats in general. So it’s more important than ever to find the best instant messenger app which you can use for communicating in business.

Ranking the Best Instant Messenger Apps For Business

Communication-Wise: Email vs Instant Messenger Apps

While some may argue that email is still the king when it comes to business communication, these apps beg to differ.

The best instant messenger apps have a lot of things in common. Instant messenger apps are, by default, instant. With a tap of a finger, you can communicate in real-time without the hassle of waiting for a reply email. This feature cuts down on waiting times and enables work to continue without a hitch.

Additionally, one of the benefits of using the best instant messenger apps is they encourage brevity. Whereas an email might require all the pleasantries and formalities, communicating through an instant messaging app is short and sweet. Messages are brief, straight to the point, with no questions asked.

And although both platforms are online, instant messenger apps are much more suited for brainstorming and topics that require on-going communication. You can’t communicate within emails in real-time, which might be an issue if you’re running on a tight deadline. Instant messenger apps provide a solution to this problem, where people can interact and contribute to on-demand conversations immediately.

What Makes A Good Instant Messenger App?

Before you can choose the best instant messenger app, first you have to know what makes a good instant messenger app. Nowadays, millions of people communicate through these platforms, so it’s no surprise that businesses have gotten wind of the trend as well.

Here are some key features to look out for in finding the best instant messenger app:

Push Notifications

Instant messenger apps are called instant for a reason–they relay messages in real-time. So they must have push notifications that notify the user when messages arrive. 

Real-time Connection

It’s known that the best instant messenger apps are the apps that can send and receive messages immediately. This is one of the core features of messaging apps in general, and are a must-have to compete with the best instant messenger apps on the market.

Group Chats

One-on-one conversations are no longer enough. With the rapidly-evolving state of technology, multitasking is a must for people in this day and age. The group chats feature in instant messenger apps is not only necessary, but it’s also beneficial in bridging together employees.

Ranking the Best Instant Messenger Apps For Business

Free Voice & Video Calls

As the new channel for communication, instant messenger apps should contain free voice and video calling features. It should remove the need for charging network carrier fees, as the apps are connected online.

Multimedia Support

Communication is not limited to words, so instant messenger apps should have the option for multimedia attachments like photos, videos, files, etc. This feature opens new avenues for users to interact with each other, apart from conventional means.

The Best Instant Messenger Apps For Business Ranked

Every instant messenger app is unique in its own way, but there is a notable handful of which are great platforms to use for business.

1. Facebook Messenger

With over 2 million active users a month, Facebook Messenger is a no-brainer for communication. You can send messages, videos, GIFs, files, and audio recordings to stay connected with team members. What’s more is that Facebook Messenger is connected to your Facebook account, so it’s merely a matter of downloading the app and logging in.

Additionally, Facebook is one of the most prominent social media platforms to date, and it also houses most online businesses that are trying to make a living online. You can connect with customers easier on Facebook Messenger as you get to meet customers from where you are, while still maintaining communications with team members. This makes it one of the best instant messenger apps on the market.

Recently, Facebook Messenger also released a new feature called Messenger Rooms, which is an upgrade to their video calls that can support up to 50 people at a time.

2. Slack

This team-oriented messaging app has made waves across companies and casual users due to a mix of messaging, management tools, and app integration. Slack covers the basics of instant messaging while also supporting multimedia features like file sharing and group messaging tools.

Furthermore, the app features a system of chat channels that allows you to set subgroups for task or topic-oriented discussions. Slack also archives your communications, allowing you to search through old messages, channels, and shared files, and is integrated with services like cloud storage and Zendesk.

3. Viber

Rakuten-owned Viber is an instant messenger app that’s easy to set-up, offers a variety of messaging options, and uses your phone number as a login. The app can also sync up with your phone contacts to locate friends that are currently using Viber.

This instant messaging app can send texts, stickers, GIFs, photos, audio recordings all for free when it comes to fellow Viber users. However, the Viber Out feature lets you call non-Viber numbers and landline phones worldwide (for a fee).

New updates now introduced a self-destructing message feature that is only available in secrets chats in a one-on-one conversation.

4. Microsoft Teams

If your company already uses Microsoft’s Office 365, then you could do just as well with Microsoft Teams, the tech giant’s productivity-oriented messaging app.

This app offers a plethora of features, ranging from chat channels, group chats, to video and voice calls and file sharing. It also allows customizable chats and integration of Office suite tools, while replete with security and compliance features. Although, Teams does require users to have an Office 365 account.

5. BBM Enterprise

All of us remember the Blackberry mobile. While its days are long and gone, the Blackberry messaging platform would not be forgotten. So, if you miss the days when Blackberry is the most popular, then BBM Enterprise is right for you.

Ranking the Best Instant Messenger Apps For Business

BBM Enterprises allows users to send, edit, retract, delete or even set a timer on messages, along with a reading receipts feature. Apart from the usual multimedia features, you can also share files, your location, and connect through video or audio calls.

6. Band

For a less formal and business-like form of messaging and collaboration, then Band is perfect for you. It’s an instant messenger app which also doubles as a coordinated platform for more informal groups like family or friends or even study groups.

Here, users can make custom groups where they can invite friends and post announcements on a common board. The app also provides more focused private group chats where members can share files, create polls, upload photo albums, etc. It also a shared calendar feature so participants can stay updated with tasks.

7. Telegram

Telegram is aimed squarely at the security-conscious user with end-to-end encryption where only you and your recipient can see it. What it boasts is a quick, encrypted messaging service for both personal and private chats. The instant messenger also features a group chat function that can hold up to 200 users at a time.

Communication is what drives people, what drives ideas, and what drives opportunities. This is why communication continuously challenges the bounds of modern technology, in order to transform it to a platform that is convenient and accessible to all. It’s this particular drive that gave birth to the development of the best instant messenger apps

These apps keep individuals and brands connected through speedy transfer of information. And when it’s used effectively, it opens a vast network of connections available at everyone’s fingertips.

Given the situation that we are facing, it is crucial to be able to connect to people as often as possible to check on them. While the best instant messenger apps serve as bridges in communicating, it is also vital that we know how to use them properly. Take time to update it regularly to maximize the use of old and new features that can take your conversations into a unique experience.

Create The Best Chatbot For the Best Instant Messenger

The best instant messenger deserves the best chatbot to go along with it. Reach your customers faster and convert more leads with our quality chatbots. Both these technologies combined will surely put you two steps ahead of the competition. Contact us at Herobot.app for more details.

marketing apps

Best Marketing Apps You Can Use in Every Task

The business industry has always been harsh and hectic ever since human civilization has discovered it. These days, the number of tactical people in business, competitive companies, and excellent products are getting out of hand, and proving that you are better than others is hard. It is wise to use marketing apps to help your business be more prevalent in the industry.

marketing apps

However, note that you still need to know which marketing apps are going to suit your industry. Several sections in marketing will need your attention and expertise. However, for those who are not knowledgeable about these things, it will be quite hard. This is where the marketing apps will be a savior for every businessperson.

Tips for good marketing strategy

To make your marketing strategy effective, you will need to think everything through and devise a plan. It would be best if you thought about your competitors, your customers, and your product. These days, it is not only important that your products are right. What you need is strong customer engagement. Here are some tips for your marketing apps strategy.

Think thrifty.

Look for some cost-effective ways of enhancing your product and business. Cutting out the expenses while maintaining the price of your offers will make your business prosper. If you think you can, try raising the price and analyzing your customers’ reaction as well as the state of sales. If you managed to make your margin and price go up, then you are in the right way.

Speak your customer’s language.

If you are speaking French and your customer is speaking Hindi, you are the one who needs to learn speaking Hindi and not the other way around. Your customer will never adjust for your benefit, so you should know how to modify yourself, depending on your customer’s request. When your customers have complaints, make sure that you will comply with your mistakes and shortcomings. This is the thing that you should always remember when creating your marketing app.

Publicize your brand.

The best way to make your products known to customers is by publicizing it. In this digital age, there are several means of advertising. You can make blogs on your website featuring your products. Try having Facebook ads and creating your account on Instagram and Twitter. Posting images on Pinterest and other sites is also an effective way of publicizing your products.

Entertain queries.

Customers who are interested in a product or service are the ones who will most definitely ask questions about it. You should make sure that you provide the best answer to your product while adding reasons why they should buy it. Also, time is essential for everyone, so send your reply as soon as possible.

Collect testimonials.

Try asking your customers for their reviews and comments. Collect them for two things. The first is for improving your product if the customers have suggestions or complaints. The second one is to make posting good reviews possible and attract more customers. It can provide evidence about the quality of your product and its satisfaction.

Use bots.

If you want a cost-effective way of having your business done, then having a bot do your job is the best decision. As of these days, these marketing apps are being programmed to do several marketing jobs that you will need to be done. Using them will cut the cost of hiring a human, and you can also do your tasks faster and more efficiently. There are also several applications that you choose from.

marketing apps

Marketing apps you can use for your business

This is the digital era, and instead of spending more money to hire some eligible employees to do the task, companies are now just relying on marketing apps. These apps have variations and expertise, depending on the field that you want to enhance. They are very efficient and can finish every job in just a short time. Most of these applications are also free, and can you can download them on your android or iOS devices.

Here are some of the messaging apps that will surely help your business boost:

Google Search Console

Search Engine Optimization or SEO is essential to promote your business on the internet. By using the Google Search Console, you can be more knowledgeable about the stand of your business in the search engine. You can monitor and maintain the SEO of your website on the google search results and enhance its presence for the customers.

Tweetbot

If you want to gain more customers, you have to get the heart of netizens. Twitter is one of the big three in the hierarchy of social media sites that has millions of users worldwide. If you own the Twitter world, you will most definitely own the business world. This is why Tweetbot is one of the most popular marketing apps available online. It enables you to organize your account on Twitter by lists and channels. You can even use Twitter directly within the app.

Buffer

Updating your social media accounts daily is too much hassle, especially for a busy businessman. This is why most of them use marketing apps that will let them schedule posts at once and for different dates. You can do it on different accounts on Facebook, Twitter, Google+, and even LinkedIn. This app will update you about the statistics of your business’ posts, such as the number of engagement, views, and likes.

Canva

Visuals are one of the factors that profoundly affect the attraction of customers to your products. You will rule the internet if you can make excellent and aesthetic images and post them on your websites and social media accounts. With Canva, creating visual content and saving them will be easy. It has numerous templates that you can choose from, and you also drag the elements you wish to put in your image.

Grammarly

There are lots of people who get easily turned off with grammatical errors es. If you are going to write a blog or post content on your social media sites, make sure to use correct grammar. However, there is no such thing as perfect grammar. That’s why you’ll always need marketing apps that will guide you in the right way. It is Grammarly. Grammarly points out your grammatical errors and gives suggestions. It also grades your content, so you will know if your content is satisfying enough. Moreover, a plagiarism checker is one of its bonuses. With this, you will avoid any issues regarding stolen works and materials.

WordPress Marketing Apps

Almost every blog on the internet is made in WordPress. From small big-time companies are using this application. Sony, New York Post, NBC, and Time, Inc. are its top users. This mobile marketing app is very accessible and makes managing your websites easy. If you prefer using a computer, they also have a website that you can visit. It also has many features that you can use for the needs of your business’ websites, such as showcase a portfolio and host social networks. Moreover, WordPress is user-friendly and will not require technical skills from its users.

Facebook Pages Manager

Completing page management control is not a problem with this marketing app. It makes the life of admins easy because it already offers options on managing your Facebook page. This marketing app advises you to make more ads and offers to feature your page on different sites. Also, it analyzes the monthly, weekly, and daily visits of people on your Facebook message.

marketing apps

Flow for Instagram

Almost every business now have their own Instagram accounts. This makes people more interested in your products with beautiful photos on your account. However, most business people prefer using the iPad rather than a tiny phone. This is why Flow for Instagram is made. It helps people to view the Instagram application on devices like how you see them on your phone. You can also use Instagram right through this. This is one of the marketing apps that is proven to be helpful.

Chatbot Platform

Chatbots are very useful. These applications let you interact with your customers indirectly. You might say that you prefer using human customer service than these bots. However, this is one of the most cost-effective marketing apps that you can see. It can also work 24/7, which can help to boost your business. Moreover, chatbot platforms are straightforward to use and install and are highly interactive.

Create the best marketing apps with Herobot!

If you think you do not have the skills to make your bot, this is not a problem. Herobot is a chatbot builder platform that can help you on your journey, building your chatbot. You will not need coding skills. All you have to do is click and drag feature that you want to include in your bot. Moreover, we also have blogs that contain information and tips on making a good chatbot. 

chatbot

Know these 12 Interesting Facts about Chatbot

The business world continues to be fiercer and more competitive. Technological developments continue to advance and drastically improve. Therefore, business owners have to learn to adopt these developments in order to improve their customer services and marketing strategies. This is to provide a large increase in profits as they get the attention of more customers. With this being said, the most prominent technological development being applied to business as of now is none other than the chatbot.

chatbot

Chatbot is the most essential part of every businesses’ marketing automation. And just like an actual person, artificial intelligence is able to cater to customer’s inquiries and request, but with a relatively low cost. As long as designed correctly, AI can respond to any questions of as many as millions of customers. Additionally, bots can keep customers in a very interesting conversation. Moreover, it can deliver a personalized service to any customers, making customers feel pampered, therefore keeping their interest to your brand.

The development of machine learning has allured different innovators to encompass technology in their particular areas. One of these is developing chatbots. Bots might be the greatest thing to happen to the market yet. Because of its popularity, you might already be aware of its existence and its basic features. However, you still need to know first what AI is and how it works.

If you are not yet familiar about chatbot, then consider yourself in luck. In this article, we will discuss information and some facts that revolve around artificial intelligence.

What is a Chatbot?

Bots are artificial intelligence system programmed to interact with human users through a chat interface. Short for chat robot, a chatbot is a computer program that replicates social conversations. Necessarily, a chatbot tolerates a way of interaction among humans and machines. The communication occurs via written messages or voice as it is programmed to perform separately from a human operator.

Notably, chatbots come in two different aspects:

•   Virtual Assistants

These chatbots will help you find the information you need. They will remind you to remember stuff and buy things. Consider Apple’s Siri, Amazon’s Alexa, Microsoft’s Cortana, and Google’s Assistant. These AI apps are power-driven by machine learning. They depend on artificial intelligence to discover and understand what you want.

• Messaging apps

Chat apps like Facebook Messenger, Kik, WeChat, and Slack are chatbots. These sorts of chatbots are only capable of cooperating with customers just by following pre-programmed systems. In addition, these apps mainly permit businesses and brands to be active online at all times. Moreover, chatbots will be providing customer support, for instance, instant responses, quick answers, even complaint resolution.

What you are currently seeing and experiencing by far is just the start of what is forecasted to be a billion-dollar worth industry in less than nine years. Several leading brands, including CNN, Sephora, Uber, National Geographic, Whole Foods, Starbucks, and Pizza Hut, have already integrated chatbots in their business.

How AI changes the digital marketing world

Still wondering about chatbots? Here in this article, we listed 12 facts that could help explain what an AI really is. Moreover, we will also discuss how it changes the digital marketing world.

1. Approximately 1.4 Billion People Are Using Chat Apps

According to Bi Intelligence, the best four messaging apps are more considerable compared to some of the top social networks. In addition, eMarketer recorded that more than 1.4 billion human consumers were using chat apps in 2016. Moreover, it is also reported that the percentage of mobile messaging apps users will increase by more than 25% of the world’s population in 2019.

bot application
2. The Community Are Ready to Communicate with Chatbots

In the opinion of (Human in the Machine) media and marketing services company Mindshare, 63 percent of the population would be concerned with bots. Moreover, a study performed by myclever Agency discovered that they would make use of chatbots to attain “quick emergency answers.”

3. Consumers Aim to Reach Retailers via Chat

According to a study, 29 percent of the population prefer to use online messaging and chat apps to reach retailers in creating a purchase choice. It only signifies that people are even possible to contact a retailer through phone or by using a chatbot. It is more likely to utilize a bot rather than sending emails to business retailers.

4. There Are Over 30,000 Facebook Chatbots Alone

Chatbots are starting to occupy several business sectors. In Marketing Automation, Facebook chatbots automate the whole thing from customer service to marketing and sales. This, therefore, improves businesses’ marketing strategies. However, it is challenging to acquire supervision on the sheer number of Facebook bots. There were over 30,000 AI on Facebook from September, and you won’t believe that millions of users have consumed those chatbot in 200 countries.

5. General Chatbot Conversations Mostly Begin With “Hi”

According to Dashbot.io, greetings like “Hi!” and “Hello!” are the two most well-liked ways to begin an exchange of discussion with a chatbot. Some simple messages which are integrated a question mark, “hey,” “help,” “yes,” and a thumbs up icon.

6. Consumers Are Position to Purchase Stuff through Chatbots

According to DigitasLBi, 37 percent of American users disclosed that they are eager to purchase products through a chatbot. Generally, purchasers would expend over $55 for every good. Moreover, if an AI is accessible, thirty-three percent of UK locals would pay money for necessary things such as clothes and food.

With chatbots, customers are provided with quicker and more responsive interactions, so customers do not have to wait longer in making orders. Moreover, some bots even allow customers to track deliveries of their purchases.

7. Consumers Won’t Put Up With Bad Chatbots

Chatbots have been all the rage. But, one lousy bot incident could cost you a lot of money.  Being conscious of the do’s and don’ts of AI growth will help guarantee that your chatbot is useful and capable. In line with the DigitasLBi statement, seventy-three percent of American users assumed that they wouldn’t manage a business’s artificial intelligence behind a terrible experience. Additionally, sixty-one percent of consumers would notice it more annoying if a chatbot couldn’t answer trouble rather than a human.

8. Consumers Wish for Suggestions From Chatbots

Chatbots are sharper, receptive, and more constructive nowadays. Various bots propose an astonishingly authentic informal conversation practice. In which, it is intricated to find out whether the responder is a bot or a real human. Moreover, consumers are fascinated with suggestions for products from retail stores and other establishments.

9. Tell Whether a Bot is a Human or not

The lines among bot and human are only situated to develop unclear. 75 percent of consumers wanted to determine if they are chatting with a chatbot or human pretenders. Therefore, they should back their AI with a human agent to keep away from losing leads. The robotic and simulated kind of responses traced to sixty percent consumers that they were interrelating with a bot. The human-level language ability of these chatbots will be impossible to differentiate from an actual person in a blind test.

10. Exciting Conversations with Chatbots in the Future

Chatbots for business will change in the next few years so you should keep a close eye on them. Thus, we need to initiate knowledge on how to correspond more successfully, particularly with our customers. By 2029, people will hardly identify bots from humans. A ton of major companies like Microsoft, Apple, and other top yielding businesses has been spending in this technology for years at the moment. Consequently, we can presume that these businesses will keep on investing additional money on the improvement of artificial intelligence.

11. Chinese Consumers are Fond of Using Chatbots

In recent times, there has been enough conversation in the area of chatbots. Also, evidently, there is a need among us to witness chat robots do some great and impressive things. Fifty-eight percent of Chinese consumers choose to interact with brands employing social media channels. In addition to this, according to Engadget, Xiaoice is an unreasonably much-known chatbot in China. It has been increasing its influence from China to the entire world. The average discussion span is twenty-three conversations per session (CPS). Sooner or later, AI will also be accessible in the US and other countries as well.

chatbot
12. Chatbots Can Help People to Solve Their Problem

Chatbots are interactive programs that speak to you and respond to the request, just like a genuine person. They are serving brands and businesses by way of customer service. Most of the digital companies are using bots to respond to questions, give information, book appointments, and even making purchases. Additionally, consumers appreciate responsiveness and ease of use, mainly in artificial intelligence.

Stay connected with us!

You have perhaps heard this before: Bots are the future. Nevertheless, Chatbots are here to stay, love them, or hate them. Are you still questioning how chatbots can help you? We know the answer!

You may be a businessman/woman trying to take your business up a notch. Also, you can be a beginner looking for ways to drive your business, the chatbot is a heaven-sent answer for your needs. Chatbots are sure to provide significant benefits to your business. Moreover, increased lead generation, better customer interaction, and increased conversion. However, you might be wondering how should you start creating your own bot. Worry no more, for Herobot is a haven of massive pre-designed bot templates for most type of business. Start your business AI venture now and see the benefits.