11 Reasons Why A Chat Application Is Great For Business

11 Reasons Why A Chat Application Is Great For Business

Back then, social media was just a platform for users to connect. But now, with the advancement of social media, it has integrated the use of a chat application. It’s an essential but necessary development that paved the way for users to communicate instantaneously on a whole different level.

Also known as a messaging app, a chat application is a platform that enables a user to connect and message another person through the use of their computers or mobile device. To name a few examples of chat applications are Facebook Messenger, WeChat, WhatsApp, and many more.

11 Reasons Why A Chat Application Is Great For Business

Now, as we are living in this device-dependent world, it’s not a surprise why these chat applications are a massive help in making our daily lives more comfortable. We might not see it clearly, but it’s slowly becoming a necessity as many more users are switching into using chat applications to communicate with friends and families from anywhere, even across the globe. All they need to do is have an account and an internet connection.

Why Use Chat Application in Business?

To keep up in this fast-paced world, we need to be able to adapt to constant changes. Communication is one of the most critical factors in any business. And being able to improve these factors are significant in growing a business.

Having a good customer service team is essential to nurture business and consumer relationships. But it’s also helpful to reach your clients where you are. Showing that you are too are evolving can have a significant to your consumers. This aspect shows that you are willing to adapt to various changes to land potential clients.

Furthermore, chat applications allow employees to engage with one another and work together. Teams of workers can share ideas and solve company issues with one click. In the time where people sit at computers all day, it makes sense for conversations to happen there. A chat application is also more efficient for communication versus email. And the main goal of a chat application is to collaborate. This means that its integration can lead to better employee performance and productivity.

Benefits of a Chat Application for Business

While some are still in doubt or having second thoughts into making the shift, here are some of the underlying benefits that a chat application would have on your business:

Speed

A chat application allows you to message or contact a person in real-time. In some cases, it becomes the bridge on where customers, potential leads, prospects could ask inquiries about products or services, and you can respond instantly.

Familiarity

Businesses started sending emails to customers and potential clients right after they learned that people use chat applications as a means to communicate with friends and family. Likewise, companies had only adopted the use of GIF’s and emojis in their social media posts, emails, and on their website after audiences had started using GIFs and emojis as a different way of communicating with one another.

People nowadays send messages to one another to discuss just about anything. With the growing number of users of social media, businesses could take advantage of using chat applications as their medium in communicating with customers. Almost 70 million businesses are on Facebook right now, and only 20 million of them started sending Facebook messages, it means that there is a considerable gap in the total addressable market. It shows that most businesses aren’t there yet. But when the time comes that they decide to use this platform, we will see a massive increase of integration because of the familiarity of the users with the channel.

11 Reasons Why A Chat Application Is Great For Business

Convenience

You can seamlessly blend a chat application into your everyday agendas. You can reach out or respond to an inquiry from your computer or mobile device, close the app, and return to whatever you are doing. All you have to do is wait for the other party to respond, then reply whenever it’s your turn.

This nature of the channel is extremely convenient for you and your consumers as it allows both parties to receive the full context of the conversation and continue the thread whenever you want.

Segmented Target Advertising

Segmented target advertising is a crucial part of targeting customers.  By using instant messaging for a business, you can share your content either one to one or in a group. Companies take benefit of this feature of messaging apps to enhance their promotional content depending on customer demographics and interests.

Example – In WhatsApp, the maximum limit of adding people in a group is 256, but you can create an unlimited number of groups. The number of targeted people is much smaller, but in these small groups, you have the most engaging and targeted customers.

Increased Productivity

Smartphone applications are a staple in our modern digital world. Everyone has a broad range of apps on their phone, and every notification is another thing to respond to.

While some social media apps are distracting and decrease work productivity, it’s still advisable to have a team messaging or chat application dedicated for work purposes only. This can ultimately increase productivity and improve time management among your staff.

By integrating a chat application for your team, employees now have a channel in which they can communicate with you or co-workers where they can address issues regarding a project or a specific task.

File Storage and Sharing

Developments in chat applications now include the feature to send pictures, sound bites, documents, among other things. This means it can also serve as a backup if ever you are in a situation wherein the main methods didn’t work correctly, or your device broke or got stolen. Having this feature in your chat application allows you to find files that were sent there and retrieve it.

Employee Engagement

Who says that chat applications for business are strictly for business only? Team messaging apps aren’t as dry as email communications. You can create another chat stream that gives colleagues an avenue to share personal information and exciting family news.

Having this separate channel can boost the bond between employees, which can result in better performance. Now, they can feel that their workplace is like their second home, and colleagues are an extension of their family.

Privacy

Chat applications such as WhatsApp, Apple Business Chat, Facebook Messenger, Viber, and Telegram are all direct channels where information is private and secure. Customers don’t have to worry about anyone seeing their private information — including the messaging company itself! Messaging apps with end-to-end encryption offer data protection so secure that you can discuss any customer service issue with no worries.

Saves Money

Chat applications are usually free. You can communicate with any client, customer, or overseas employees with instant messaging solutions without paying for international charges. You can also hire staff in other countries and conduct business internationally.

11 Reasons Why A Chat Application Is Great For Business

Easy to Setup

Unlike a conference call, which takes time to set up and everyone needs a number to use, IM is right there to be accessed at any time, and everyone can communicate with it all the time. You can also connect with people who are offsite as well. You don’t have to put everyone from the company in one conference room. It can all be done with a simple through features in a chat application.

Less Troublesome

Compared to a phone call, messaging in a chat application is less disruptive. It’s more difficult to manage several calls at a time than to juggle different chat windows. Chat applications are a better alternative to making phone calls. Leaving a window open could ultimately serve as a reminder to respond to a client or send essential information to a team member.

How Chat Application Can Jumpstart Your Business

Starting a business, whether you are a small-sized or a medium-sized company, could be a lot harder than you think. Many businessmen fail to acknowledge change and the use of technology as tools in helping their companies, which will eventually go downhill from there.

As this may not always be the case, staying open in trying out innovations is what could set you apart from other companies out there. Another difference-maker would be the reach to your market. With everyone being in the online world, it would make sense that using chat applications to communicate with them is the best possible move you can do.

Evolve Your Business with Herobot

A chat application can offer a lot of advantages for businesses. These apps can help take brands to the next level. But with Herobot, you can take these benefits one step further by integrating a chatbot into your chat applications. Along with a dedicated team of professionals, Herobot has the perfect tools that will guide you through the basics of chatbot software. Visit our website at herobot.app for more details.

bot site

How to use effective bot site for your business marketing

If you are thinking of ways to earn money while you are in your respective houses, then the best option is to start your business online. In this age where everyone seems to live in the online world, e-commerce is a good idea for marketers. However, this is not as easy as you think. To match the expectations of your customers, it is best to use a bot site for our business. As it stays up online 24/7 and can accommodate numerous people at a time, you should consider using chatbots for your brand.

bot site

However, there are steps that you should take in order to create a chatbot that will best suit your business. Almost every one of us had a bad experience with using automated services. Despite its similarities to how some humans respond, bots cannot completely think and feel like them. With a reckless move of bot site, everything can go downhill. These are the things that you should consider avoiding to create more traffic and bring in more sales.

Tips on creating your chatbot

There are many issues regarding the chatbot industry today. Most people do not prefer the robotic and unempathetic way bots are handling their issues. Moreover, unhelpful and repetitive responses of chatbots are annoying customers more than anything. Some people feel that it indicates the lack of care of the company for its customers. However, you can avoid these issues by doing some effective bot site tricks.

Know your line of business

If you want to succeed in the world of marketing, it is important that you know what you are entering. Learn about every nicks and corner of the type of business you have. Read reports and published materials about other successful marketers in this field and learn from them. Know the latest trends and participate in the online forums of people talking about what they like and hate about certain companies. Take note of all this because it will really be useful for your own business.

When you already know about these things, creating your own bot for marketing will be much easier. Moreover, you will know the basic problem areas in your business that you can now avoid. Also, you will have a deeper understanding of your customers chose the leading brands rather than other companies. Other than this, you can also distinguish the areas you can improve with the changing trends in the market.

Outline your goals

With the researches that you did previously, you can now outline your goals. This is very important in establishing an effective bot site. Moreover, it will help you define the parts your chatbot should take part in order to make your business successful. This will help you realize the missions of your business as well as in the profit area. As it defines where you should go, planning will be a lot easier along the way and can increase its effectiveness.

To have an effective goal, you should consider making it clear and simple first. Don’t stress out on making it picture-perfect which can lead to further complications. Rather, be specific about your goals and make it realistic as you can. Remember that creating a bot for marketing is hard enough. Thus, your goals on creating one should be as simple as you can. However, this does not mean that you can’t innovate and use your creative juices.

Understand your users

Your consumers are a vital part of the success of every business. Thus, it is only natural to try to understand your customers for an effective bot site. Know the basic profiles of those who mostly and will probably visit your website. As you identify your target market by their gender, age, and economic standing, you can create a good bot marketing plan that will satisfy them.

Moreover, you should consider the type of business you have to know the personalities of the customers who might be interested in your products or services. Learn about the tone that might make them stay and continue talking to your chatbot. If you are in the entertainment or gaming business, then you should consider creating an entertaining bot. Make it witty and you can use memes and gifs as it holds a conversation. Meanwhile, use formal tones in businesses where users need straightforward and professional answers.

Brainstorm with experiences employees

bot site

You should not be afraid of creating a bot because you do not know how it should properly hold a conversation. Instead, call out your employees or friends who are experienced in this area and brainstorm with them. With their help, you will be able to know the things customers frequently ask. Also, you will be able to know the most effective tones and responses that you can use to deal with problematic consumers.

This way, your bot will be able to filter the queries and concerns that they can handle and send a human server those that require more complicated answers. Also, you can now create a conversation flow that will be both simple and useful for your users. However, you should always remind yourself that creating a perfect artificial intelligence is impossible and is bound to fail. Cover every possible subject your customer might bring up and prepare a simple response for them.

Types of bot site

There are a lot of steps and considerations that you should take first before you can devise the best bot site. However, as you plan on creating one, you should know first the type of chatbot that you should create. Also, consider the roles it would take into your company for a clearer agenda and personality of your artificial intelligence. Here is a list of the basic types of bots that you can use for your business:

Sales bot

This type of bot is very important if you want to succeed in the bot site. Obviously, sales bot can help you increase your sales. Moreover, it can make the buying process easier as it converses with the customer about the products or services he/she needs. Also, it has personalized product recommendations. You can also include images, videos, links, and gifs in the usual conversation between a bot and its user.

FAQ bot

If you are going to engage with your customers for a long time, you will notice a series of repetitive questions that they may ask you. Now, it can be annoying and exhausting for your human employees. However, you can design a FAQ bot that is in charge of answering repetitive and frequently asked questions. You can also, include buttons that your customers can choose just in case they are having trouble conversing with your bot. It can also respond to your customers while you are out or your business is closed. This can add to the productivity of your business and increase your sales and connection with your consumers.

Lead Generation bot

A lead generation is important to your business especially in this modern era where you have millions of competitors around the world. It helps you in going all out on the internet and create more traffics than can lead to more sales for your company. As you use lead generation bot, you can automatically create a target group that you can associate with. Rather than wasting your time on people who do not have an inch of interest to your brand, why not focus on those who are actually interested?

Appointment bot

There are different types of businesses and each one of them has different problems that they may face. Now, a company offering intangible goods such as services might differ from those who are offering products. One of these is how it has problems managing appointments. However, with appointment bot, you can now easily set appointments with your clients. This is without worrying about overlapping schedules as bots are intelligent enough to record and manage your schedule.

Survey bot

If you don’t know, surveys are actually really helpful to businesses. This helps in the progress and planning changes and improvements for a brand. However, a modern era means that giving out printed questionnaires will only make you lose money and time. Instead, opt to survey bots that can help you collect answers from your customers with less hassle and more fun.

Enjoy the best bot site with Herobot!

Even if you have the best plans to create an effective bot site, this will all mean nothing if you do not have a good website where you can create freely. Meanwhile, hiring professionals will really be costly and learning programming yourself will be really difficult. This is one of the reasons why Herobot is aiming to be the best Chabot platform for marketers.

bot site

It longs to provide the best services that can make bot creation a lot easier. Also, it offers a wide variety of widgets that you can use to make your bot more personal. If you are still clueless about where to start, Herobot has different templates that you can choose from to set as a help for you. Learn more about chatbot creation on our website now.

ai talking robot

AI Talking Robot: A Bridge to Market Your Beauty Salon

AI talking robot

It’s natural for us to be conscious of our looks, especially when going outside. Due to social standards, we always want to improve the way we dress up. This is the reason why more and more people are getting addicted to finding the perfect salon. However, this practice is a very stressful thing to do. Most especially when you don’t have any idea about the services and price range of a particular salon. But with an AI talking robot, the road to beauty and wellness is easy.

AI talking robot is your go-to app when finding the perfect salon that would change your life. The fast-changing technology gifted us a tool that will let us easily reach salon owners and staff to inquire. It also allows the salons to communicate and answer queries immediately. Moreover, it can keep conversations fun and informative as it tries to persuade customers to get their services. Meanwhile, making an appointment with an AI talking robot will not require you to fill up several papers. It is almost like you are communicating with the staff themselves. This is a godsend for both customers and salon owners.

Why Beauty Salons are an Escape from Stress

This is the generation where everyone seems to be busy at all times. People are either studying for school, training for competitions, looking for a job, working, or running a business. Despite this, society still expects us to be well and look presentable at all times. But pampering ourselves is not a crime. It is a must to treat ourselves to beauty salons every once in a while. Since we don’t visit salons all the time, we deserve the best service that’s worth our money. An AI talking robot can help you to achieve this.

The moment we enter a salon, the mixed smell of shampoo, conditioners, and other hair treatments are enough to make us feel that we are in the right place. We’ll enjoy sitting on a soft chair while enjoying a scalp massage, and it’ll be everything. Foot spa is also helpful to relieve the tiredness and soften the callouses of our feet. Moreover, a facial treatment can ease the stressful feeling brought by deadlines we need to meet. Most importantly, a hair makeover is what you need to lift a heavy heart. Visiting a beauty salon is indeed a sweet escape for those who want to run away from day-to-day commitments.

Possible Problems in a Beauty Salon

Owning and managing a salon is not an easy task. Some beauty salons are not in demand in the market due to their poor marketing strategy. It’s a good idea to look for a partner in promoting your business. Creating an AI talking robot to reach customers would be a huge help. Even if it’s difficult to persuade customers, it will be different with the help of chatbots. This will be a great tool to let people know about someone’s business.

And as we all know, the goal of every business is to attract customers and make them patronize their offers. Distribution of flyers and posting tarpaulins nowadays are not enough to convince people. People tend to engage in social media, and this can be the ideal platform for your marketing strategy. To make this possible, what you need to do is to create an AI talking robot that could hold a conversation with online consumers. This kind of promotion can guarantee you more sales for your salon. It will also save your business from losing a chance to reach target sales.

Perks of Using an AI Talking Robot in Beauty Salons

AI talking robot

Promoting a business in the current market requires flexibility in the trends. The innovation of technology has a lot of things to offer for promotions of products and services. In line with this, an AI talking robot has many functions and is a friendly tool a digital entrepreneur is looking for. It can introduce your products and services to customers without making them feel annoyed and bored. Moreover, it can attend to its users’ businesses at all times without getting exhausted or irritated.

Moreover, an AI talking robot will provide the best help to customers. For common questions asked, they will receive generated answers. It will not be an inconvenience for salon staff to accommodate a considerable number of people walking in a while engaging in people inquiring online. Moreover, a chatbot can arrange appointments of customers and give them the exact time where they could have the services they want. It can also give basic instructions about how long the treatments and services will take and what to expect when inside the salon.

AI Talking Robot in Online Promotion

Every business owner knows how essential developments are when it comes to business. It’s a way of making your brand known and encouraging people to be your customers. If done correctly, it can be your key to achieve high-rocketing sales and the right name in the industry. Today, the latest trend in digital marketing is a friend of all: the AI talking robot.

Schedule

An AI talking robot is set to inform customers about the working hours of the salon. Moreover, it can also provide a list of the available stylists and staff with their corresponding specialties. It is perfect for those people who hate walking in a place and having to wait for their turn.  By knowing these things, it will be a lot easier for customers to make appointments. Meanwhile, the owner does not have to hire a person to handle customer service 24/7. This is a win-win situation and promises a smooth transaction for both of them.

This generation showcases an improvised way of marketing. All thanks to the digital age, where the innovation of technology takes place. There will be no questions left unanswered. Furthermore, because chatbots have artificial intelligence, they can generate answers while also learning with their customers at the same time. AI talking robot is the best business affiliate in this modern generation. You can get everything you’re looking for with a single click.

Services

AI talking robot will bring convenience to customers. Checking the services offered by the salon online is more manageable. Some people want to swipe on their mobile phones and check for their desired services. For sure, they are looking for services that will suit their budget. People would always seek for convenience. Chatbots are what they’ve been looking for.

It will be time-consuming if they will still choose for services once they reach the beauty salon. Good thing there’s software like the AI talking robot that’s ready to assist inquiries. Your desired relaxation is now one click away. Moreover, you can handle questions and concerns faster and easier. It’s accessible and more convenient for everyone.

Promos and offers

Discounted services are appealing in the eyes of customers. AI talking robot is here to attend to the questions of customers. Introducing promos and low-budget offers online will reach a bigger market. Salons will reach techie people through the chatbot. It will be easier to attract customers in an instant.

A beauty salon can expect a full house once promoted online. Customers love the convenience of inquiry. After a smooth booking online, they will sit back and relax when they reach their chosen beauty salon. All thanks to AI talking robot, transactions are more accessible these days.

Consistency of AI Talking Robot

Beauty salons are not open 24/7. Most of the time, they are only free for 8-10 working hours, which is inconvenient both for students and workers. This is because they are only able to get out of their duties at the same time salons are closing. Due to this, it is tough for them to make an appointment at a particular salon. However, AI talking robot can continue advertisements and promotions even when it’s not working hours. Everything online is accessible anywhere we are using our gadgets. Some people may want to send bookings or check on the salon online. Through this, the flow of information about the business is continuous.

The innovation of technology made it easier for business owners and customers. This application is also helpful if walk-in customers need to ask further queries. Customers always look forward to receiving an instant answer. Nothing is too complicated in this fast-changing world of technology. In this digital age, people can get what they want with a blink of an eye. Everything is accessible on the internet. What we have to do is browse, swipe, and click.

Create Your AI Talking Robot at Herobot

Technology has always been excellent business support, and many leading brands already test it. Moreover, AI talking robot is valuable for the promotion and expansion of any businesses, including salons. You may be wondering how to create chatbots, but there’s no need to worry. Herobot is going to rescue you to the hassle of hiring professionals to make a bot. With this chatbot platform, you can create your bot without needing professional skills. It is effortless to use and navigate. Join Herobot now and give your business a brighter future ahead.

marketing apps

Best Marketing Apps You Can Use in Every Task

The business industry has always been harsh and hectic ever since human civilization has discovered it. These days, the number of tactical people in business, competitive companies, and excellent products are getting out of hand, and proving that you are better than others is hard. It is wise to use marketing apps to help your business be more prevalent in the industry.

marketing apps

However, note that you still need to know which marketing apps are going to suit your industry. Several sections in marketing will need your attention and expertise. However, for those who are not knowledgeable about these things, it will be quite hard. This is where the marketing apps will be a savior for every businessperson.

Tips for good marketing strategy

To make your marketing strategy effective, you will need to think everything through and devise a plan. It would be best if you thought about your competitors, your customers, and your product. These days, it is not only important that your products are right. What you need is strong customer engagement. Here are some tips for your marketing apps strategy.

Think thrifty.

Look for some cost-effective ways of enhancing your product and business. Cutting out the expenses while maintaining the price of your offers will make your business prosper. If you think you can, try raising the price and analyzing your customers’ reaction as well as the state of sales. If you managed to make your margin and price go up, then you are in the right way.

Speak your customer’s language.

If you are speaking French and your customer is speaking Hindi, you are the one who needs to learn speaking Hindi and not the other way around. Your customer will never adjust for your benefit, so you should know how to modify yourself, depending on your customer’s request. When your customers have complaints, make sure that you will comply with your mistakes and shortcomings. This is the thing that you should always remember when creating your marketing app.

Publicize your brand.

The best way to make your products known to customers is by publicizing it. In this digital age, there are several means of advertising. You can make blogs on your website featuring your products. Try having Facebook ads and creating your account on Instagram and Twitter. Posting images on Pinterest and other sites is also an effective way of publicizing your products.

Entertain queries.

Customers who are interested in a product or service are the ones who will most definitely ask questions about it. You should make sure that you provide the best answer to your product while adding reasons why they should buy it. Also, time is essential for everyone, so send your reply as soon as possible.

Collect testimonials.

Try asking your customers for their reviews and comments. Collect them for two things. The first is for improving your product if the customers have suggestions or complaints. The second one is to make posting good reviews possible and attract more customers. It can provide evidence about the quality of your product and its satisfaction.

Use bots.

If you want a cost-effective way of having your business done, then having a bot do your job is the best decision. As of these days, these marketing apps are being programmed to do several marketing jobs that you will need to be done. Using them will cut the cost of hiring a human, and you can also do your tasks faster and more efficiently. There are also several applications that you choose from.

marketing apps

Marketing apps you can use for your business

This is the digital era, and instead of spending more money to hire some eligible employees to do the task, companies are now just relying on marketing apps. These apps have variations and expertise, depending on the field that you want to enhance. They are very efficient and can finish every job in just a short time. Most of these applications are also free, and can you can download them on your android or iOS devices.

Here are some of the messaging apps that will surely help your business boost:

Google Search Console

Search Engine Optimization or SEO is essential to promote your business on the internet. By using the Google Search Console, you can be more knowledgeable about the stand of your business in the search engine. You can monitor and maintain the SEO of your website on the google search results and enhance its presence for the customers.

Tweetbot

If you want to gain more customers, you have to get the heart of netizens. Twitter is one of the big three in the hierarchy of social media sites that has millions of users worldwide. If you own the Twitter world, you will most definitely own the business world. This is why Tweetbot is one of the most popular marketing apps available online. It enables you to organize your account on Twitter by lists and channels. You can even use Twitter directly within the app.

Buffer

Updating your social media accounts daily is too much hassle, especially for a busy businessman. This is why most of them use marketing apps that will let them schedule posts at once and for different dates. You can do it on different accounts on Facebook, Twitter, Google+, and even LinkedIn. This app will update you about the statistics of your business’ posts, such as the number of engagement, views, and likes.

Canva

Visuals are one of the factors that profoundly affect the attraction of customers to your products. You will rule the internet if you can make excellent and aesthetic images and post them on your websites and social media accounts. With Canva, creating visual content and saving them will be easy. It has numerous templates that you can choose from, and you also drag the elements you wish to put in your image.

Grammarly

There are lots of people who get easily turned off with grammatical errors es. If you are going to write a blog or post content on your social media sites, make sure to use correct grammar. However, there is no such thing as perfect grammar. That’s why you’ll always need marketing apps that will guide you in the right way. It is Grammarly. Grammarly points out your grammatical errors and gives suggestions. It also grades your content, so you will know if your content is satisfying enough. Moreover, a plagiarism checker is one of its bonuses. With this, you will avoid any issues regarding stolen works and materials.

WordPress Marketing Apps

Almost every blog on the internet is made in WordPress. From small big-time companies are using this application. Sony, New York Post, NBC, and Time, Inc. are its top users. This mobile marketing app is very accessible and makes managing your websites easy. If you prefer using a computer, they also have a website that you can visit. It also has many features that you can use for the needs of your business’ websites, such as showcase a portfolio and host social networks. Moreover, WordPress is user-friendly and will not require technical skills from its users.

Facebook Pages Manager

Completing page management control is not a problem with this marketing app. It makes the life of admins easy because it already offers options on managing your Facebook page. This marketing app advises you to make more ads and offers to feature your page on different sites. Also, it analyzes the monthly, weekly, and daily visits of people on your Facebook message.

marketing apps

Flow for Instagram

Almost every business now have their own Instagram accounts. This makes people more interested in your products with beautiful photos on your account. However, most business people prefer using the iPad rather than a tiny phone. This is why Flow for Instagram is made. It helps people to view the Instagram application on devices like how you see them on your phone. You can also use Instagram right through this. This is one of the marketing apps that is proven to be helpful.

Chatbot Platform

Chatbots are very useful. These applications let you interact with your customers indirectly. You might say that you prefer using human customer service than these bots. However, this is one of the most cost-effective marketing apps that you can see. It can also work 24/7, which can help to boost your business. Moreover, chatbot platforms are straightforward to use and install and are highly interactive.

Create the best marketing apps with Herobot!

If you think you do not have the skills to make your bot, this is not a problem. Herobot is a chatbot builder platform that can help you on your journey, building your chatbot. You will not need coding skills. All you have to do is click and drag feature that you want to include in your bot. Moreover, we also have blogs that contain information and tips on making a good chatbot. 

mobile chatbot

Mobile Chatbot – Empower Your Business

While human conversations seem to be depreciating, people are much more willing to connect to machines. Have you ever had a moment when you are researching on your computer, then something pops up on your screen asking if there’s anything you need? Perhaps you ordered a product online, and you received a message telling you that your purchase will arrive at your doorstep in a week. You have probably experienced or heard this, but never really thought of what it really means. This is the future of technology – a mobile chatbot.

bot marketing

Chatbots are gaining more popularity nowadays as they are bringing new and effective ways to boost a business or anything that uses Artificial Intelligence (AI). Additionally, they have become the most valuable addition for many companies to target potential customers and improve their marketing strategy.

In this modern-day, chatbot market has expanded and is continuously growing and making a significant impact on society. Today, many commercial industries have recognized the potential gain in using a chatbot. In fact, if incorporated into their networks and various services, it will lead them to multiple platforms that will produce a user-friendly and more efficient customer services.

Chatbots are compatible with almost every gadget that can access the internet. Currently, there is a total of 7.7 billion people in the world. And according to bankmycell, 66.72% of the world’s population owns a mobile phone, this means 5.1 billion uses a mobile phone. Additionally, there are 8.9 billion mobile connections in the world. Do you know what this means? This means creating a mobile chatbot has a high potential to connect your business with those users.

What is a chatbot, and how did it start?

Chatbot began when Alan Turing, a computer scientist, published an article about computer machinery and intelligence in the year 1950. In his article, he threw a question if machines can think and developed a test to measure whether one is communicating to a human being or just connected to a chatbot. This is where Artificial Intelligence starts to rise when many other computer scientists tried to pass his test. Over the next decade, chatbot became a widespread technology up to this date.

At the most basic definition, a chatbot is essentially software that allows humans to connect with digital devices as if they were really talking to a real human being. They are the extensions of human interface mediums (HMI’s) like the internet and mobile phones. It processes and simulates social conversations, whether written or spoken. Thus, it became the new interface for so many apps and rapidly changing the way many businesses and customers communicate.

Now, a lot of companies have the opportunity to connect with their customers in a well and personalized conversations automatically. Moreover, the use of artificial intelligence through a mobile chatbot or any other kind of chatbots, provide a lot of benefits that can be used in a business. The number of companies that use chatbots has grown for the past few years.

What are the benefits of using a mobile chatbot for your business?

Mobile Chatbots can help in lesser work

Chatbots helps many customers to find detailed information about the services of the company making it more convenient for the customers. For example, the availability of products and services that the company is providing, where is the store located, making reservations or bookings, and even assess the customers’ experiences. Many of the companies nowadays adopt this technology in any major chat applications like Facebook Messenger, Slack, Telegram, Hangouts, Text Messages, etc., which are all available in mobile apps.

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Mobile Chatbots can provide good customer service

As long as designed accurately and strategically, chatbots are sure to deliver excellent customer services. Focus on the details of your products or services then integrate it on your chatbot. Additionally, anticipate possible questions that a customer might ask regarding your business, then formulate answers to answer them accurately. Moreover, you can look at your FAQs, read the questions, suggestions, and comments about your product. With this, you already have an idea to what responses you should add to your bot. More importantly, be sure to make the conversation as human-like as possible.

Mobile Chatbots is cost-effective

Chatbots significantly increase operational services of a company. It decreases costs while providing convenience, and also, an added service for the customers. Chatbots allow businesses to resolve any customer issues and queries, with a lesser necessity for human interaction.

With the use of mobile chatbot, businesses are able to proactive, personalize, and scale all at the same time. This is an essential differentiator. For instance, if a company rely solely on human capabilities, they can only cater to a limited number of customers at a given time. In order to be cost-effective. Human-driven companies are compelled to put their focus on standardized models. Therefore, their personal and proactive outreach capabilities are limited.

Mobile Chatbots are available 24/7

Chatbots are intelligent machines. In other words, these automated workers are not going to catch any illness or disease. Therefore, they are capable of working and engaging with customers nonstop – 24 hours a day, seven days a week, all throughout the year. This feature of the mobile chatbot gives great help to businesses, as it can give more time to save. In addition, this enables businesses to perform more tasks and also, answer FAQ’s regarding services or products without the customer having to wait long. In some case, chatbots may not be able to fully replace human customer support. However, chatbots can supplement them; therefore human employees can provide full-pledged service, without enraging the customers for waiting so long.

Mobile apps and mobile chatbot

Here in this part of the article, we will discuss how companies incorporate mobile apps and chatbots today. Each method has different objectives with its advantages and disadvantages.

1. Chatbots as a mobile app

This is the most straightforward use of a chatbot. Developers simply integrate a chatbot in a mobile application, then distribute the application to app stores. The main objective of this method is providing a committed and consistently-on channel for customers to do customer self-service.

For example:

A progress VA mobile chatbot allows employees to deal with administrative and organizational tasks. The chatbot is disseminated over a mobile application which facilitates verification of users against the infrastructure of the corporate domain.

Advantages

  • No need to share data with third-party companies or social networks
  • In comparison to the mobile app having the same features, it can be developed at a cheaper cost.
  • Removes complicated supporting and building complex UI interactions and screens in a mobile atbot.
  • You have complete control of the rich UI in the conversational UI. Also, you don’t have to depend on the limitations of third-party messaging providers.
  • No learning curve for the users.

Disadvantages

Users will still need to download mobile application rather than merely using direct social or web channel.

You are developing a new app. This means additional cost for establishing a user base.

When shall you use it?

Majority of building chatbot as a mobile app focuses on internal employee-facing cases.

2. Chatbots in tabs

The most challenging part with the first method is developing a separate app which is a new channel that requires resources and effort in order to grow. In fact, app fatigue really does exist. Therefore, the better way is to integrate a chatbot with a mobile app which has a user base, and already in existence.

For example:

Mobile trading app of Interactive Broker, the IBKR, offers electronic access to futures options, futures, forex, options, and stocks in an immersive and comprehensive app. In order to supplement the mobile, they made a separate tab for their chatbot.

Advantages

  • Introduce mobile chatbotchatbot to an already existing audience.
  • Users have conversational UI and traditional UI options to select from, and also;
  • You are able to reuse security options and verification mechanisms that are already available in the app.

Disadvantages

  • In case the chatbot is just replicating the functionality of the mobile app, then users may get confused to why and when they will use it.

When shall you use it?

The most ideal way of building a mobile chatbot in an existing mobile app is when you have repetitive and lengthy forms you want to get optimized. So, structured methods like opening up a bank account, signing up for insurance, and submitting stock orders are good candidates. Additionally, new users feel a bit more comfortable to start with a chatbot instead of complicated UI.

3. Chatbots as conversational UIs

With this method, you simply use conversational UIs rather than traditional UIs in places with high rates of abandonment and low engagement.

For example:

The screen of new bank account registration form is considered as the place of very low engagement. Therefore, KBC Mobile Banking has launched an app to help users to go on the process of registering with the use of conversational UI.

Advantages

  • All the advantages of the first and second method
  • Improves engagement for low engagement places of your mobile application.

Disadvantage

  • You may need to make the conversational UI by yourself, as no chatbot vendor will allow you to partly incorporate a chatbot in a mobile application.

When shall you use it?

When you have high abandon rate places or low to no engagement areas.

Creating your own mobile chatbot

So now, if you are an aspiring entrepreneur, wanting to step up your business, or a startup who wants a kick start in your business, then mobile chatbot is the best solution for you. Here at Herobot, we provide tons of predesigned bots, compatible with PCs, mobile, and more. Visit our site by clicking this link.

facebook bot

Facebook Bot: What are They and How do They Benefit Your Business?

Promoting your business is never easy. You can rely on the traditional “word of mouth” process but it cannot guarantee you a hundred percent success in acquiring clients. However, there are several ways in which you can spread your business to the local masses which include social media, Facebook bot, SEO, and many more. To enlighten you, here are the common ways that businesses use for their advertising errands.

The Common Methods of Marketing Strategies

facebook bot
1.    Try doing a press release

Because media is a powerful and effective way of sharing information, why not try sharing it through press releases? Besides, it is more convenient for everyone who does not have access to social media.

2.    Use the power of Youtube

We cannot deny the fact that almost everyone is on Youtube nowadays. Through advertisements, you can pay a certain amount of money for a maximum of five minutes. After all, it is worth the pay since everyone has to view it before proceeding with the video they actually want to watch.

3.    Work on having a blog

Another good way of making your business visible to everyone is by creating a blog. After all, almost everyone today is fond of reading blogs. Therefore, it is best to take advantage of using blogs as a way of promoting your business.

4.    Consider SEO (Search Engine Optimization)

You probably have heard of the term SEO but do not know what it actually means. To enlighten you, it is an effective way of spreading out your business. Through Google Rankings and Social Bookmarking, it is possible for your business to be on top of the search engine. Thus, it creates a way for your company to be known worldwide.

5.    Rely on Social Media

If there’s a more powerful way of sharing information with everyone, it is none other than through social media. For instance, Facebook, Twitter, and Instagram are only some of the social media platforms known around the world which can be effective in sharing your business.

However, Facebook has a more efficient way of gathering possible clients. This is through the use of Facebook Bot.

What is Facebook Bot?

These are programmed software programs created to manage Facebook accounts. It takes up the information from a random profile and starts adding people on Facebook once it is done and ready.

The Rise of Facebook Bot

There’s no doubt: the rise of Facebook chatbots has indeed caused the excitement of business owners who are looking for extra ways to market their brand. Since its introduction in 2016, chatbots changed the overall user-experience through their interactive methods. Nowadays, consumers can reach out to companies and expect to receive a response regardless of time. Moreover, this interactional tool saves time and effort of both business owners and consumers when it comes to solving product errors and issues. To convince you more, here are the other benefits of utilizing a Facebook bot.

–    Customizing user experience according to personalization

–    Delivering significant information

–    Ordering and purchasing items

–    Providing useful content

–    Referring a user to the right person or department within the company.

How do These Facebook Bots Benefit your Business?

As a start-up company, one of the first matters that you deal with is accumulating a number of clients. As time goes by, the business industry becomes more and more saturated which makes it harder and harder to rise up from the competition. Therefore, it is so significant to be knowledgeable of all the marketing methods that will help you gain a lot of clients.

One of the notorious advertising tactics that several companies are using is Facebook bot. This extraordinary tool works through the messenger application. It is best to use the most popular social media platform to ensure the number of possible clients. Your business will surely gain more engagements once you promote it through Facebook Messenger. They automatically pop out once there is a visitor on the business page. Here are the other of reasons why these bots are beneficial in improving your business:

1.    Special services and promotions
social media bot

There are several mobile apps that are used for providing automated services which then lead to the utmost satisfaction of customers. One of the outstanding applications that are worth mentioning is chatbots. Gone are those days when these mobile tools are only used for basic assistance errands of different businesses. Nowadays, chatbots can be utilized for appointing a meeting with human representatives, dealing with orders, modifying personal details, changing billing information and updating any changes to a certain client account.

By letting your customers handle their info through bots, you’ll be freeing them and your company from the complications and costs of traditional methods. If you’re interested in incorporating a bot that manages promotions and special services, you can entrust this matter to Herobot. By utilizing this chatbot tool, you’ll save the time in which you are supposed to advertise your special services to your clients. As a result, you can then dedicate the saved time to other significant business stuff that you have to deal with.

2.    Quick and Easy Approach to Global Market

No matter if you’re a local startup who’s preparing for global possibilities or a huge international; company with clients in every part of the world, a Facebook bot can surely help you in dealing with your customer assistance issues. As an example, the 24/7 approach and multiple languages that are incorporated into its interface will make it easier for your business to flow with all its transactions and operations. Even if your market becomes bigger and bigger, you don’t have to worry about having to increase your manpower in the inquiry and customer requests department.

3.    Strengthen your relationship with customers

There is a reason why various brands spend millions in their marketing endeavors in social media. From vibrant banners to emotionally stimulating content, these businesses are undoubtedly aiming to catch the attention of their target audience. Fortunately, you can utilize your chatbot for the same objective. Bot tools are now allowing bots to be a source of entertainment for prospective consumers. For instance, you can now build a bot that delivers various content such as news articles, blog posts, guides, how-to’s, fun facts, weather updates, tips, games, and jokes. After all, these types of content are definitely effective in encouraging interaction with your audience.

Chatbots can also bridge the connection between your customers and their friends. For example, this social media tool pushes events, games, and interactive posts that clients can share with their peers.

4.    Provide customized content

You can utilize your chatbot for the optimal output of your content marketing technique. Upon evaluating the interests and preferences of your audience, the bots will then deliver personalized offers that are difficult to say no to. Moreover, the bot has the capability to run an A/B split testing and other revolutionary strategies to produce optimal results for your marketing techniques.

5.    Make money through your social media

Thanks to chatbots, shoppers can already surf and avail products anywhere as long as they have a Messenger application on their mobile. The chatbot tools can now create a virtual e-commerce space through your bot. Therefore, your clients can now take their orders through Messenger without any traditional means. In addition to this, your audience can also view your products, read feedbacks, and avail items right from the comfort of their Messenger application.

6.    Deliver information

The proper allotment of your time and efforts is a crucial part of the success of a business. Most of the time, you’ll be bombarded with the same questions over and over from your audience, but you wouldn’t want to allocate a huge part of your time just to answer these inquiries. To deal with this, you can entrust the task of answering inquiries to your bot. This tool can undoubtedly provide your clients with information that includes prices, contact information, deals, discounts, stock availability, services, product service areas, and business hours.

How Can You Achieve an Excellent Facebook Bot for Your Business?

It’s been several years since Facebook has introduced chatbots on Messenger. In the first months of its launch, the Facebook bot bears some flaws but these mild weaknesses don’t hinder the interaction it has created with the users. As years go by, it continues to improve until its several features made it one of the notorious marketing strategies for proprietors. Nowadays, Facebook bot is considered as a vital portion of all advertising approaches of different companies and startups.

If you’re wondering how you can apply bots to your own marketing strategy, Herobot can definitely help you with that. The services that Herobot offers will make it more than possible for you to attain the bot that you have in mind. Besides, this application can provide you with features that are undoubted of high quality which can then be easily incorporated into your whole business advertising strategy. What are you waiting for? Visit our website today for more details.

Messenger Chatbot Marketing

Messenger Chatbot Marketing and its Impact to Your Business

The internet is now so prominent. You would have to be stupid not to take advantage of it when it comes to running a business. As of April of 2019, the Facebook Messenger has already amassed 1.3 billion unique users in total. So, if you are looking for a platform to launch your marketing campaign and strategy on the internet, then do not look further because the answer is already right there staring at your face. Utilize your advantages and market yourself within Facebook Messenger itself. And there seems none more reliable, easy, and effective marketing tactic other than Messenger Chatbot Marketing.

There are now millions and millions of ways on how one can fully promote his or her businesses. But with today’s total domination of the internet within our everyday lives, there seems nothing more practical to do just that other than in the World Wide Web. People are online almost the whole twenty-four hours in a day browsing the net. They are communicating with others that are online as well or consuming their entertainment within the internet itself.

Messenger Chatbot Marketing

The idea itself of using chatbots as a marketing strategy may indeed be intimidating for some, but once you realize what benefits it can bring for you and your businesses, I’m sure you will love it. Chatbots can genuinely improve marketing and capable of reducing its costs significantly. Moreover, it can improve your overall return on investment, and can indeed make marketer’s lives more comfortable than ever.  Get over the hurdle of chatbot’s initial intimidation. The truth will surface that it is more than capable of supercharging your marketing and re-accelerate your business’ growth and revenue.

So, How Does Messenger Chatbot Marketing Work?

Messenger marketing is the practice of marketing to your potential customers and customers alike using a messaging app on your mobile devices such as Facebook Messenger. As established above, Facebook Messenger has dominated the cyberspace with its tons of unique users that are currently on the app. Users of the said application can send messages and trade photos, videos, audio, stickers, files, and even react to other users’ messages, as well as interact with bots. Not only that but it also fully supports voice and voice calling. And if that does not feel enough yet, Messenger also supports the using of multiple accounts, conversations with end to end encryption and playing various games.

What more can you ask for, right? Those features alone, when used effectively for marketing, can already skyrocket one’s business but we haven’t even discussed the advantages of using chatbots yet in the platform. Also, though this form of marketing sounds similar to email marketing, there are more than some significant differences and the tools used are genuinely different from the other.

Now, What Are Chatbots?

A chatbot or bot, as others may call it, is a piece of automated software that converses with people automatically through the form of chat. Almost all chatbots are programmed to understand various basic questions. Also, they provide reliable answers, and can efficiently execute various tasks given. Some experts may even say that by the future, the majority of our engagement with businesses will be completed without also interacting with another human. But instead, we will be relying heavily on self-service options and chatbots as the form for our business interactions. Furthermore, there are now also a lot of companies that are far ahead of the pack. They offer chatbots as a method of helping companies automate their marketing strategies and tactics.

What Are The Differences Of Facebook Messenger Bots From Other Bots Out There?

Now you wouldn’t refer to it like Facebook Messenger Bots if they are not exclusive for the application, right? Well, yes, this specific chatbot is indeed only for the Facebook Messenger platform. Here are some of the significant advantages that this particular chatbot can give to marketers over other chat platforms out there:

Here are the Main Differences

•    You Are Able To Get All The Contact Information

Conversations won’t be anonymous. Facebook will send you the identity of the people who are messaging your website; this also includes their full contact information and profile photos that are uploaded within their databases. While on other chat platforms, once the user closes their respective browsers, the marketers will have absolutely no idea on who they were talking to, which in some perspective, genuinely frustrating. This is why messenger marketing is much preferred by most business tycoons.

•    You Are Able To Send Them Push Notifications

The moment a potential customer or visitor messages your web page, they will be opted into messaging. This allows you to send them follow-ups or reminder drip campaigns which are indeed amazing to be able to do as a marketer.

•    You Are Able To Acquire Their Facebook ID

People tend to change business emails more often than they change their Facebook accounts. In fact, some may even use that one same account they had from their initial registration up until their lifetime. People change business emails due to change of jobs and other circumstances, but Facebook IDs can last forever. This is very helpful for Messenger marketing.

•    You Are Able to Remarket to Them Again and Again

Because you now have their Facebook IDs and relevant contact information, you can now determine what products or services you can now market to them. And to tell you the truth, you may do it, again and again, using Facebook ads.

Messenger Chatbot Marketing

There are more than enough massive advantages that you can get from utilizing Facebook Messenger Chatbots. Today, there are now approximately 300,000 active chatbots on the platform itself. So I ask you, why don’t you give yourself a chance? Try and use them as well for the growth of your businesses.

Why Do Intelligent Marketers Use Facebook Messenger Chatbots Rather Than Others?

There is nothing more a marketer can ever want than to reach as many prospects as possible. They do their absolute best to generate more leads and to improve conversions. Not only is Facebook Messenger the most accessible and easy to use the messaging app right now. But it also has the most capability to reach a broader scope of potential consumers for your products and services. It seems easy enough, right? But with the help of chatbots, it can even be more comfortable and greater. Incorporating a Facebook Messenger chatbot to your marketing tactic can significantly reduce your total costs. And if that does not sound appealing to you yet, bots can also help book sales appointments. It can even help track delivery or make product suggestions.

Not only that, but messenger marketing is also fully capable of helping you book a flight or order dinner, and many more features, trivial or not. Those are compelling points given already, and I bet you are now sold to the idea of further nurturing the growth of your businesses using various chatbots. There is no more advantageous for you to try out for yourself other than that of the Facebook Messenger Chatbots.

Help Your Businesses Reach Their True Potential With The Help Of Herobot

There are still countless marketers out there that are still not fully into the idea of taking advantage of Messenger chatbot marketing. But in fact, it is currently the hottest in digital marketing today! There are indeed more daily active users of popular messaging applications than social media applications. That’s why the founders of Herobot has made it sure that their conception will wake up the masses and realize the opportunity that lies before them.

Imagine, even though that is the case, there are still less than 1% of companies out there that take advantage of just that. With the chatbot that Herobot can provide just for you, your businesses will surely flourish and reach its maximum potential faster than initially anticipated.

Here Are Some Of The Features That Herobot’s Facebook Messenger ChatBot Marketing Can Provide For You:

1.    Chat Blast
Messenger Chatbot Marketing

Have the ability to send notifications, updates, and promos in Facebook Messenger on a large scale with 80% open rates.

2.    Auto Respond To Facebook Comments

Run various contests, promotions, and quizzes with Facebook post autoresponders. In that way, you may remove the hassle of manually commenting on them by yourself.

3.    Fully Segment your Audience Appropriately

With messenger marketing, you can tag people and segment in demographic and interest-based audiences. It will help you to target them correctly and offer them the products or services that match their interests.

4.    Grow your Contact List

To effectively market your business is to reach a vast majority of people as much as possible. With the help of Herobot’s chatbot marketing, you can even expand further your contact list that may soon be your potential customers.

5.    Interact With Customers Using In An Instant And Interactive One-On-One Platform

Messenger marketing is very intuitive and can lead to an intimate engagement with a customer that will genuinely capture their interests and wants so that they will come back for more. And we all know, that is what you want.

And Many more…

In fact, it might have been easier if what you asked is what a Facebook Messenger chatbot marketing cannot do. Given above is just a tiny sample of what is truly a massive list of the advantages and features it can provide for you and your business. So what are you waiting for? Help yourself and try using Herobot now; there is literally nothing to lose. Visit our website now by clicking this link.