The Best AI Bot for Service Marketing

best AI bot
best ai bot

Service marketing has something to do with the selling of things that are not like the typical physical products. There are personal services that are considered as part of service marketing. Examples are spa treatments, medical care, vehicles and spaces rental, dance lessons, and attendance of concerts. Things like promotional deals, done by some of the best informational content, advertisements are considered valid approaches. With the best AI bot, you can make these things easier.

Companies that sell to individuals are typical users of service marketing. To create advertisements appealing to demographics, these companies research on the behavior of the consumer. Researching allows companies to promote concentrated effort that narrows the marketing focus.

Example, a particular company that provides swimming lessons would prefer to use strategies of services marketing. It is to look for different kinds of people that are swimming enthusiasts. After finding the target interests and groups, they will create the advertising materials and promotions. The said ad material must be specifically designed for the target market.

What makes service marketing difficult?

Marketing is hard itself. It is all about endless competitions, advertising, and planning. However, more than marketing products and goods, trying to offer services to doubtful customers is tough. Think about this. If you are going to sell a car, you can boast about its color, the engine it has, the leather seats, and the other materials used for it. Because it is a tangible good, customers can see the quality of the product you are selling before they even purchase it. This removes the doubts of your customers and increases your sales.

However, if you are dealing with services marketing, you are going to have a really hard time. You have to assure customers about the things they are not sure about. Also, you have to let them see reviews that are hard for them to rely. Moreover, you have to promise customers sweet nothings make no room about distrusts. Meanwhile, if you want to at least have less worries in your back, having the best AI bot at your hand would really be a great help.

Significance of the best AI bot in the service marketing

best ai bot

As of now, the competition on service marketing is one of the hardest struggle of every businessman. This may be because as the population is increasing, the number of people engaging in the business world is also growing. Moreover, the hardest part of this is assuring possible clients that your services are better than the others. However, if you can adapt in the growing community, you will surely be able to thrive and succeed. To start, make sure that you know how to use technology and best AI bot for your digital brand.

For customer support

If you are planning to make your business a reliable one, you must be sure that your clients are always happy. To make this possible, ensuring that customer service is rated high is a must. However, this will be hard because, as days pass by, consumers are becoming more and more demanding, especially for a fast response. To cope up with the demands of clients, a bot is best for a company to have bots at their expense. AI bot is capable of responding to simple requests of customers. In this sense, customers will feel accommodated and assisted.

For customer screening

In business, you must know your target audience to make advertising more effective. When you already set your goal, assessing the people who may be interested in your services would be easier. However, some things, such as the assessment of people fit for the services you are offering is still adamant. Meanwhile, AI bot is helpful to help some companies to screen customers.  Like for example, a chatbot is responsible for identifying who among the customers must receive incentives to buy insurance. 

Keeping up with the updates

When you are managing a business dealing with services, you must have the updates about the status of the service you are offering. If you have a repair shop, you must have the complete contact details of your clients as well as the service that they may receive. Moreover, you should keep a tab about the employee that you are going to assign for the task. As digital marketing is getting popular, your brand can be damaged with just a single bad review about you. This is where the best AI bot can help you. By putting up important information in this system, it can monitor the services being given to the clients as well as the productivity of your employees. As it communicates with the costumers, you can analyze the problems of your business.

What service markets can use the best AI bot?

In general, the best AI bot are helpful in numerous industries around the digital market. It is also a famous helper the field of services marketing as more and more people are making use of it. Business people are learning to adapt in the technological advancements of the world. However, if you are still doubtful about how it can help companies, here are some of them.

Repair shops

When you think about repair shops, you might think that it is impossible that AI bot can be of help for it. However, nowadays, owners are using a chatbot to make their services better. With bots, clients can contact repair shops and inquire about the services that they are interested in. Right after, the bot will refer the best staff that can help the customer and make appointments with it. AI can also be responsible for giving out quotations which give users more detailed information about what they should expect.

Medical clinics

There are still some clinics which are still sticking with the old ways of dealing with customers. However, if you are practical enough, you will create a website with a friendly AI bot app that can assist your clients throughout the transaction. As we all know, knowing the availability of doctors and the equipment they will be needing is not an easy job. But with bots, patients can inquire about the schedule. Also, knowing the history of the patients as well as recording files about the person is also easier now. The best AI, bot truly made a big improvement in the medical industry.

Employment Agencies

If you are an owner of an employment agency, you undoubtedly need to have the best AI bot at your service. It can connect with more interested applicants and check their profiles faster. Right after, this AI will run through its system and find job hiring for the user. As it communicates with the person, it can analyze if the user is fit for the company as well as the job. Moreover, it can easily detect possible fraud and unfit applicants. In this modern world, you should incorporate technology into your business if you want to survive.

Catering services

Catering services does not only mean that you have to make sure that your food is delectable. It also offers various services that a person may need in parties. This may include the decorations for the reception hall, sound system, photographs, videos, and even the hosts for the event. With all the hassles that you may encounter with these tasks, answering common inquiries from your clients can be tiring. However, if you have the best AI bot, you can answer all the inquiries of interested persons much faster. If you give it the right attitude, you can even add entertainment to the transaction.

Graphic designing

You may ask why a graphic designing company may need the nest AI bot. However, it is the truth. Most artists are not great talkers and can be stressed out by communicating with demanding customers. However, an AI bot can do the job and make the transactions successful. It can answer basic inquiries and give the usual quotations. Moreover, it can collect data and information that your company may need in the future. This may include the common trends, usual demands, and the number of clients you are getting in a given time. Furthermore, you can avoid angry customers asking where you are and why you are not responding.

Create your chatbot with us!

Your customers and clients are the most important factor that you will need to consider to ensure your sales. However, they could also be your biggest problem when you are offering services in the market. They will have a lot of doubts and may even have biased thoughts. Encouraging them to avail your services will be really hard because people are not really trusting these days. However, technological developments can help you with this.

best ai bot

If you want the trust of the customers, you have to let them see that you are reliable and that you are always available for them. The best AI bot will help you with this. To create one for yourself, let Herobot help you along the way. It is really easy to navigate and offers templates that you can use as a guide for bot creation. To know more about this, visit our website now!

Facebook Marketing Automation: Your Ultimate Guide for Success

facebook marketing automation

It’s incredible how we can do almost everything with the presence of technology today. Most of the business people are engaging themselves in embracing the benefits and advantages of technology in achieving success. They abandoned the traditional way of marketing strategies and chose a much more convenient way of gaining customers, which is through Facebook marketing automation.

People are spending most of their time browsing on Facebook every day. According to some studies, Facebook is a way of recreations and social communication for billions of people around the world. In that case, business owners try their best to present their brand and products by posting it on their Facebook pages. You’re probably aware that creating a robust online presence is very important for your business. Your online presence refers to the way you present products and your brand on any social media platform. It will help your business appear more professional and may increase conversions and traffic, as well. Meanwhile, this can be achieved by having a functional Facebook marketing automation.

What is Facebook Marketing Automation in the Face of Business?

Your business’ website plays a crucial role in establishing the trust of your possible customers. Businesses with well-designed and useful websites tend to appear more credible to users. Online visitors’ trust has a significant influence on how many conversions you receive. With this, the internet is now the first place most people look to learn about a new product or company.

Social media is an excellent way of getting attention as well as establishing trust among its users. Hence, maintaining active involvement is a must, along with conducting frequent customer interactions. Facebook brings a more accessible and reliable way of business marketing strategies. It is one of the best ways to reach your desired audience. Although there are several popular platforms, Facebook is the most popular social media platform. What’s more, the platform offers a range of advertising tools that provide a convenient way to create persuasive business marketing strategies.

Facebook Marketing Automation is making a considerable mark in the field of business industry today. It is powered by artificial intelligence that works in automating Facebook pages and posts’ likes instantly. Moreover, Facebook marketing automation is considered as an automation tool that communicates through messages that integrate into websites, applications, or instant messengers to help users give better customer service. It is also famous for its numerous benefits that can help in business success. So what about thinking of using Facebook marketing automation as your business partner? Surely it can give you the satisfaction that will lead you to the success of your business.

facebook marketing automation

Ways to Use Facebook Marketing Automation in your Business

Internet users who participate in social media can contact any other user at any time of day if the network is large enough. As a result, users become comfortable with those people in the community of their choosing and often substitute traditional forms of communication via an online medium. From a social network giant, Facebook to microblogging sites such as Twitter social media allows users to create healthy relationships in entirely new ways. One of the best examples of how social media is being improved is with Facebook marketing automation.

It is essential to create a harmonious relationship between the business and the online users that can serve as a way of establishing a good social media strategy. Justin Smith, editor InsideFacebook.com. Be as authentic in your marketing as possible. Inside social networks, trusted referrals are the most powerful marketing message. It is the primary value that adds to marketing in social networks.

Moreover, social media marketing indicates that the organization or marketer must leave room for the consumers to communicate with each other. The primary purpose of social networks and other social media platforms, while they are involving in the conversation, is to create a relationship with their consumers. However, intense involvement by an organization can be overwhelming for the audience and not seem genuine. People don’t want to be sold. They are doing their best to avoid commercials.

Use Direct Response Advertising

Direct response advertising involves sending out targeted messages that encourage your audience to take specific actions. It could be buying a product, reading posts, referring a friend, or anything else that can contribute to your business’s success. This Facebook marketing automation features are enabling direct response advertising to gain social interaction and response instantly.

As a matter of fact, most of the comments, messages, and advertisements from businesses that you are receiving nowadays are automatic. It just proves how Facebook marketing automation are useful in the digital market. Due to this, more and more customers are finding online stores and services to be more reliable than transacting in person.

facebook marketing automation

Conduct Audience Analysis

You can only say that a business is successful if it can keep its customers happy while gaining profits. This is why if you are going to build a brand today, it is better if you will have a social media account to connect better with your consumers. By connecting with your audience through Facebook marketing automation, you can ensure that the feedback that your customers are giving are all positive.

Moreover, Facebook marketing automation can help you in analyzing your customers more accessible and faster. It can easily collect messages and reviews about your products and services. After the collection of data, these will be segregated and labeled into positive and negative ones. This is where the analysis of the data begins. It will be useful for reference on marketing plans and marketing prerogatives.

Select Advertising

Most people nowadays despises the existence of advertisements on their social media accounts. They hate it every time they are scrolling through their newsfeeds, and an ad will show up. Moreover, they even hate it when they receive spams about the products that they never wanted in the first place. However, how will you make people know your business without these unwanted things? The answer to that would be Facebook marketing automation.

With Facebook marketing automation, you can monitor the pages and posts that a person is liking. This way, you will have an idea of who are the people might be interested in the products or services that you offer. Then, the automated marketer will post Facebook ads and will send messages only to selected persons. As much as this is helpful for the business, this is also beneficial for the consumers. It can help those who are having trouble finding things that they want.

Benefits that You Can Enjoy with Facebook Automation Marketing

You Save Time

If you ever heard of Facebook marketing automation, you will automatically think of the time you can save with it. We all know how exhausting managing an online business can get, especially if you are starting. With this, it is only practical for you to result in automating tasks as much as you can. This can include answering messages through chatbots and posting advertisements by using several applications. Because the system does not need your constant attention, you can surely save time and utilize it for attending other tasks.

Your Brand Never Sleeps

As we all know, sleep is essential to humans. However, there is this difference in the body clock of people nowadays that makes attending to their businesses while awake impossible for a single person. Some prefer working and being awake at night rather than those people who are morning persons. With this in mind, most establishments today are offering 24-hour services for everyone. However, this will be hard and costly. You will need to hire people who can work at night shift, and this costs a lot more than the regular working hours. Meanwhile, Facebook marketing automation can offer you the best and consistent services day and night.

facebook marketing automation

You Can Grow Your Follower Count

One of the essential things in social media marketing is gaining followers. If you have more followers than other businesses, people will tend to think that you are more reliable than others. Also, this can increase your active presence to netizens, which will also increase the probability of expanding sales. However, this is not an easy feat, especially for those who are only rookies in the industry. But with Facebook marketing automation, you can create an illusion that your business is growing and has an active presence in social media. This will have a significant impact on your business.

Have the Best Automation with Herobot!

Having the best Facebook marketing automation can give your business a boost on income and interested followers. Moreover, advertising and posting will also be more accessible. Because it is automatic, you will only have to give your attention to it while you are creating it and having trials. After you are sure that it is functioning well, you can leave it on its own and have your ways. If you are interested in having your systems easier, start by creating a chatbot with the help of Herobot. Not only is it easy to navigate, but there are also templates ready for you to use anytime. Visit our website to learn more.

Why Businesses need the best AI chat?

best ai chat
best ai chat

Living in a fast-paced world opens the innovative inventions and creations as a product of our powerful technology. No wonder, almost all life aspects are now dependent on certain applications, platforms or medium – all technologically advanced tools that are proven to make things easy and convenient. One of these being the best AI chat.

Answering queries, shopping, banking and many other activities today – doesn’t require a human person to actually do it. Surprisingly, many businesses today goes online because of the convenience and technological advances that helps business owners to run it smoothly without hiring too much personnel to do separate jobs.

Defining best AI Chat bots

It doesn’t vary what specific business line a person owns. The fact that it is a business, it has the primary goal of gaining clients and potential customers. To make it happen, your business have to have a consistent and smart communication, interaction and service to individuals – the introduction of the so called best AI chat gives way for these things to happen.

Chatbot itself is a robot assistant to do certain tasks that are supposedly done by a human assistant. Basically, it gets into the conversation, asks the client what he or she needs and finds an answer and way to get it done. In today’s busy world, we should not underestimate the power of AI chat as it performs various important roles. No wonder, many popular applications and even messaging platforms uses what they think is the best AI chat for their profession or line of business. Some of them are found on the known apps like Facebook, Telegram, Slack and more.

Best AI Chat bots for Better Customer Experience

The goal of every business is to always satisfy their customer with its service. To make it happen, we make sure that all their needs, wants, issues and feedback are valued and being addressed. Good thing, the introduction of AI chat gives way for businesses to make their customer service even more satisfying. It opens the opportunity to give customers a wonderful customer experience while having the concerns answered in real-time.

By having the best AI chat integrated to a business, customers can actually get the following:

Quick Response

Emails are very much important for business however, chat bots make it even more useful. Since emails before may have an offline and online time, there is a need for some customers to wait for response. And in some cases that they need immediate response, the tendency is for them to lose some patience. Whereas in best AI chat  bots today, there will be a rapid response as soon as the system receives the message.

best ai chat

Handles high-volume of queries

 Due to high volume of queries, some tends to be bombarded with messages regardless of how urgent it is. With AI chat, it can handle high volume of requests and have it ALL responded at a time.

Offers Frequently Asked Questions

Sometimes, customers ask for the basic fixes. With the help of chat bots, there is no need for each question to search for answers over the net. It offers people with the basic and frequently asked matter and gives the answers right away.

Less errors

 Since the cognitive technology is inclined to the bot, it interprets and analyzes the queries better. Thus, it results to fewer errors compared to what a real customer service agent does.  It has a big memory and can store many automated responses so it will offer concrete and accurate solutions to customer concerns.

24/7 support service

Don’t miss any important event and make your business available on the time you are not! Chat bots have no need to sleep. If your response team is not available in the moment, you will not miss a query and ask the person for the available time a real agent can be present.

The Future of Artificial Intelligence

Since we’ve already tackled how customer experience has been enhanced by AI chat bots, it is also a plus to know how your business can benefit from it on other ways. Too, it is very important to know the basic knowledge about AI chat bots so you are aware on how it works.

Measure the analytics of your bot performance

The key metrics to use on determining how a bot works in through analyzing the user interactions. AI chat bots future open ways to in-depth customer insight through automated data collection and analysis.

A more Human-Like service experience

 AI chat bots aim to deliver a service that are more human-like as years go by. Through the use of artificial intelligence, it makes a more customized service that makes it sounds more real.

Advanced Assistance

Since many online stores and online retailers are using chat bots to address queries, there are still lots of advancement that awaits. People are looking forward to a voice-assisted bots and text-based bots. This is to make checking, purchasing, and delivery of shopping items more convenient to the part of the consumer.

Creating the best AI chat for your Business

Since you will be implementing the bot on your brand, it is very important to take in consideration some important factors to make sure you are building it perfectly. This is to make sure that you will have a positive end result and you will benefit on your marketing efforts through the use of AI chat bots. Below are the things to check and consider while building your chat bot:

Chat Bot-Building Platform

It is very important to invest to a good platform while creating the chat bot for your brand. Since you will be using it to make an increase on your sale and to deliver quality and satisfying services, it is important that the platform works smoothly. You should look into the deals and offers a platform can have, take orders smoothly and can accept major payment systems.

Set your goals

You have to be clear with your business goals so you can stick with it. Define it clearly and also set some expectations. This will help you set your plans and expect the obstacles that you will have to face. Moreover, this will set as your standard to know if you are succeeding or not.

Furthermore, setting your goals comes with thinking about your brand. Think and give your best AI chat bot a unique name that the people can easily remember and recall. Make sure it has a great impact on the online community so it can stand out among others.

Set your most relevant keywords

You can set the keywords to which the chat bot could detect. For example, when the system detects the word “shipping”, the customer might want to ask regarding shipping information or might as well have a shipping concern. It is very important to identify other important keywords for your business and have it setup on your bot.

Introduce your bots to customers accordingly

While many people are getting confused on what a bot is, you have to help people to understand how it works. You can as well consider doing the following:

  1. Greeting Message
  2. Create a “Get Started” button to lead them
  3. Indicated an introductory message and let the user understand how to use it
  4. Use a button on your social media pages and website

Make conversations simple

Do not complicate the conversation while dealing with clients. Make the responses simple and concise so people can easily understand. Remember that not all your customers are going to be professionals. Make your best AI chat avoid using too much jargon in order to make your conversations understandable.

Set some default replies

It is actually optional to set default responses but it is a good way to test the intelligence of chat bots. This will be very beneficial when the system detects “unidentified” words or concerns. Especially when the customer sent an unrecognizable terms, you can have a default reply like “can I forward your question to one of our customer service agent to serve you better?”

Perform some test before actually launching your bot.

If you are not sure on how people would react to the best AI chat bot, you can perform a test to measure results. Give it a trial session and only allow a small number of persons to interact with it at a given time. Through this, you can observe if your bot is working fine and see if it can interact with users well. You can, as well, collect some feedback to know the things to develop for your chatbot.

Monitor your competitors

Since there are lots of competitors online, you have to get on track of their progress. Know how they find the best ways to stand out and get ahead of them. Also, list down all the things that they are doing and monitor the feedback customers are giving to them. This way, you will know what things you can and cannot adopt in creating the best AI chat.

Build your chat bot on Herobot

Since the very first thing to consider in building a chat bot is to identify the best chat bot-making platform, it is very important to have it done on a complete marketing platform like Herobot. Whether your goal is to generate leads, instant growth, improve efficiency or reduce some cost, we give you the power to do them all. Build your best AI chat bot with Herobot today!

Good Chatbots and Digital Marketing Hacks for Your Business Growth

good chatbots
good chatbots

If you are a business owner, it is only natural for you to think of getting on digital marketing to engage with more customers. But even if your products and services are right, it is still hard to compete with millions of online shops on the internet. Your rivals are willing to invest in numerous ads on social media sites such as Instagram, Twitter, and Facebook, which puts you at the pedestal. Moreover, you have to deal with hundreds to thousands of inquiries 24 hours a day. With this in mind, having good chatbots and knowing some digital marketing hacks is essential for your business.

Meanwhile, there are also other things that you could do in digital marketing. People are getting wiser and wiser of thinking about new tactics and innovations for their business. Moreover, there are numerous ways of advertising your brand without pressuring or irritating your customers. For those who are smart enough, they can even cut their costs but still earn trust with their valuable customers.  These days, having a lot of tricks for digital marketing aside from good chatbots is needed. Meanwhile, if you are not able to follow the global trends, your brand will just surely flop.

The magic of social media marketing and good chatbots

Almost all of the businesses now have their own social media pages and connects with their customers through it. This must be related to the fact that there are billions of social media users around the world. Moreover, regardless of age, people use their accounts for different purposes. Marketers use this to gain more knowledge from academic pages, while some are using this as a means of connecting to people. No matter the reason, putting up your business in these sites is significant to gain more customers.

However, if you are in social media marketing, you need to step up your game. It is not enough that you are the only one who is going to manage your accounts. Remember that there are still other things that you need to do, such as controlling the products or services. Moreover, there would surely be numerous inquiries and transactions that you are going to face every day. With these, you will need good chatbots at your side to help you finish tasks without any hassle.

Why good chatbots?

Nobody has time to answer messages containing repetitive queries of their customers, considering the other tasks they need to do. However, good chatbots can interact with any user like how a human does. Because of its artificial intelligence, it can converse with empathy and emotions, which makes the customers at ease. However, it cannot be swayed and can act only according to how the developer programmed it.

Meanwhile, even if good chatbots are programmed, they are still able to develop by itself. They have machine learning abilities. This enables them to collect data from users and every situation they may have faced. With this ability, they can be better over time without the help of their developers. Moreover, bots can engage with your customers at any time of the day without costing much. This makes them the best customer service employee you could ever hire. In fact, Gartner state that in 2020, customers would interact with businesses solely by contacting a chatbot.

good chatbots

Digital Marketing hacks for your business growth

Use exit-intent popups

When you are creating a website, it is hard to pursue people to purchase your product or avail your services by just mere content. Nowadays, people are smarter and do not readily believe in words coming from a business person. This is why you need to be more creative in making people not leave their carts before purchasing the items they are looking for. One way of doing this is by creating exit-intent popups, which can also be replaced by good chatbots.

An exit-intent popup is like a last-resort persuasion for the customers. When they are about to leave the page or cart, you can ask them if they are sure of abandoning their cart or the site. If your page has good chatbots and the transaction is with it, the bot can ask the customer to think twice about leaving. You may have already encountered popups saying, “Are you sure about leaving? You will lose the items that you already have in your cart”. Although this is a simple trick, it actually works.

Hold contests and giveaways

All people are competitive in nature. Moreover, just like in the theories of Pavlov, all beings tend to be more obedient and dedicated to rewards. Meanwhile, this all applies in the effectiveness of digital marketing tricks. Holding contests and giving giveaways and prizes in return tend to make more traffic for the brand and products. A lot of companies are already using this trick to gain more popularity in the online world.

The trend now is by making the social media users share and like the pages and posts of the brand. Meanwhile, others mandate the competitors to mention their friends to spread the word about the contest. Within the due date, the owner will choose the winners. This way, you do not need to pay for advertisements because your customers will be the ones to advertise your products. Moreover, using good chatbots to moderate the contests you are going to hold will really be helpful.

Improve your call-to-action buttons

If you are going to be a part of the war in digital marketing, you must be an expert on call-to-action buttons. These buttons are the gateway of consumers and other interested persons to your website or products. Also, these buttons can be on blog posts, articles, e-books, videos, and social media posts. Moreover, these buttons should function well and connect to your webpage. If not, it will just be a total waste.

On the other hand, other brands use good chatbots to provide call-to-action buttons more effectively to the customers. When communicating and asking queries of your customers, you can put buttons such as “Call now,” “Avail now,” and “Be a member.” This makes the transactions easier for the customer. This will make connecting to the webpage that will make the operations easier. However, you should make sure that your buttons are all functioning. Otherwise, your clients will surely be irritated and will lose interest.

digital marketing

Be active on social media

In this generation, direct advertisement is not that effective anymore. You need to be more creative and witty to gain the attention of many. To do this, making funny or inspirational videos is highly recommended. Moreover, editing funny pictures and making a meme is preferable for many. If your photos or videos gain more likes, there is a high chance that the traffic of visiting your webpage or account will also be higher.

Also, some are hiring admins that will run their social media accounts. Making interactions with social media users will surely improve your popularity in the digital world. Some people are also using good chatbots that are funny and witty to communicate with users. The more entertainment it can bring to people, the more people will likely avail of your services and products in the future.

Give your good chatbots personalities

Using good chatbots for customer service and product endorsement is already a norm in digital marketing. It has already helped a large number of companies to succeed in the industry, so there is a high chance that you are thinking of creating your own. However, creating a chatbot and birthing to a good chatbot is different. You must remember to give your bot a distinct personality that is both pleasing and unique.

Also, do not only use your chatbot for answering queries. You can also use good chatbots for advertisement and suggesting promos. If you make your bot more interactive and initiative, it will be more effective in your marketing challenge. Also, giving a good personality to your chatbot will make people remember your bot and interest them more. Moreover, it will make your customers feel that they are talking to a human instead of bots.

Furthermore, it does not only help the customer service to finish their job faster but also helps in increasing sales and managing disputes. Moreover, it is cost-efficient, which is why wise marketers are so entranced of developing new good chatbots. However, the problem lies in the fact that there are thousands of bots already available on the internet. This is why creating one requires a creative mind and wise marketing decisions.

digital marketing

Create good chatbots with us!

As I said earlier, bots are the new trend in digital marketing. This is why many business people are highly engrossed in creating this. However, if you are just starting, have no idea about coding, and can’t afford a coder, then choosing the right bot platform is essential. You must research well and think thoroughly before choosing the right maker for you. Before thinking of subscribing to other platforms, choose Herobot.

Herobot is an online application that will make creating good chatbots easier and faster. You only have to drag and drop options and widgets to your bot, and everything will work out fine. Moreover, there are several templates available on the page, which will help you make an AI bot much easier. If you wish to be more creative, there are also other options and widgets that Herobot is going to offer for you. Visit our webpage to learn more.

AI Talking Robot: A Bridge to Market Your Beauty Salon

ai talking robot
AI talking robot

It’s natural for us to be conscious of our looks, especially when going outside. Due to social standards, we always want to improve the way we dress up. This is the reason why more and more people are getting addicted to finding the perfect salon. However, this practice is a very stressful thing to do. Most especially when you don’t have any idea about the services and price range of a particular salon. But with an AI talking robot, the road to beauty and wellness is easy.

AI talking robot is your go-to app when finding the perfect salon that would change your life. The fast-changing technology gifted us a tool that will let us easily reach salon owners and staff to inquire. It also allows the salons to communicate and answer queries immediately. Moreover, it can keep conversations fun and informative as it tries to persuade customers to get their services. Meanwhile, making an appointment with an AI talking robot will not require you to fill up several papers. It is almost like you are communicating with the staff themselves. This is a godsend for both customers and salon owners.

Why Beauty Salons are an Escape from Stress

This is the generation where everyone seems to be busy at all times. People are either studying for school, training for competitions, looking for a job, working, or running a business. Despite this, society still expects us to be well and look presentable at all times. But pampering ourselves is not a crime. It is a must to treat ourselves to beauty salons every once in a while. Since we don’t visit salons all the time, we deserve the best service that’s worth our money. An AI talking robot can help you to achieve this.

The moment we enter a salon, the mixed smell of shampoo, conditioners, and other hair treatments are enough to make us feel that we are in the right place. We’ll enjoy sitting on a soft chair while enjoying a scalp massage, and it’ll be everything. Foot spa is also helpful to relieve the tiredness and soften the callouses of our feet. Moreover, a facial treatment can ease the stressful feeling brought by deadlines we need to meet. Most importantly, a hair makeover is what you need to lift a heavy heart. Visiting a beauty salon is indeed a sweet escape for those who want to run away from day-to-day commitments.

Possible Problems in a Beauty Salon

Owning and managing a salon is not an easy task. Some beauty salons are not in demand in the market due to their poor marketing strategy. It’s a good idea to look for a partner in promoting your business. Creating an AI talking robot to reach customers would be a huge help. Even if it’s difficult to persuade customers, it will be different with the help of chatbots. This will be a great tool to let people know about someone’s business.

And as we all know, the goal of every business is to attract customers and make them patronize their offers. Distribution of flyers and posting tarpaulins nowadays are not enough to convince people. People tend to engage in social media, and this can be the ideal platform for your marketing strategy. To make this possible, what you need to do is to create an AI talking robot that could hold a conversation with online consumers. This kind of promotion can guarantee you more sales for your salon. It will also save your business from losing a chance to reach target sales.

Perks of Using an AI Talking Robot in Beauty Salons

AI talking robot

Promoting a business in the current market requires flexibility in the trends. The innovation of technology has a lot of things to offer for promotions of products and services. In line with this, an AI talking robot has many functions and is a friendly tool a digital entrepreneur is looking for. It can introduce your products and services to customers without making them feel annoyed and bored. Moreover, it can attend to its users’ businesses at all times without getting exhausted or irritated.

Moreover, an AI talking robot will provide the best help to customers. For common questions asked, they will receive generated answers. It will not be an inconvenience for salon staff to accommodate a considerable number of people walking in a while engaging in people inquiring online. Moreover, a chatbot can arrange appointments of customers and give them the exact time where they could have the services they want. It can also give basic instructions about how long the treatments and services will take and what to expect when inside the salon.

AI Talking Robot in Online Promotion

Every business owner knows how essential developments are when it comes to business. It’s a way of making your brand known and encouraging people to be your customers. If done correctly, it can be your key to achieve high-rocketing sales and the right name in the industry. Today, the latest trend in digital marketing is a friend of all: the AI talking robot.

Schedule

An AI talking robot is set to inform customers about the working hours of the salon. Moreover, it can also provide a list of the available stylists and staff with their corresponding specialties. It is perfect for those people who hate walking in a place and having to wait for their turn.  By knowing these things, it will be a lot easier for customers to make appointments. Meanwhile, the owner does not have to hire a person to handle customer service 24/7. This is a win-win situation and promises a smooth transaction for both of them.

This generation showcases an improvised way of marketing. All thanks to the digital age, where the innovation of technology takes place. There will be no questions left unanswered. Furthermore, because chatbots have artificial intelligence, they can generate answers while also learning with their customers at the same time. AI talking robot is the best business affiliate in this modern generation. You can get everything you’re looking for with a single click.

Services

AI talking robot will bring convenience to customers. Checking the services offered by the salon online is more manageable. Some people want to swipe on their mobile phones and check for their desired services. For sure, they are looking for services that will suit their budget. People would always seek for convenience. Chatbots are what they’ve been looking for.

It will be time-consuming if they will still choose for services once they reach the beauty salon. Good thing there’s software like the AI talking robot that’s ready to assist inquiries. Your desired relaxation is now one click away. Moreover, you can handle questions and concerns faster and easier. It’s accessible and more convenient for everyone.

Promos and offers

Discounted services are appealing in the eyes of customers. AI talking robot is here to attend to the questions of customers. Introducing promos and low-budget offers online will reach a bigger market. Salons will reach techie people through the chatbot. It will be easier to attract customers in an instant.

A beauty salon can expect a full house once promoted online. Customers love the convenience of inquiry. After a smooth booking online, they will sit back and relax when they reach their chosen beauty salon. All thanks to AI talking robot, transactions are more accessible these days.

Consistency of AI Talking Robot

Beauty salons are not open 24/7. Most of the time, they are only free for 8-10 working hours, which is inconvenient both for students and workers. This is because they are only able to get out of their duties at the same time salons are closing. Due to this, it is tough for them to make an appointment at a particular salon. However, AI talking robot can continue advertisements and promotions even when it’s not working hours. Everything online is accessible anywhere we are using our gadgets. Some people may want to send bookings or check on the salon online. Through this, the flow of information about the business is continuous.

The innovation of technology made it easier for business owners and customers. This application is also helpful if walk-in customers need to ask further queries. Customers always look forward to receiving an instant answer. Nothing is too complicated in this fast-changing world of technology. In this digital age, people can get what they want with a blink of an eye. Everything is accessible on the internet. What we have to do is browse, swipe, and click.

Create Your AI Talking Robot at Herobot

Technology has always been excellent business support, and many leading brands already test it. Moreover, AI talking robot is valuable for the promotion and expansion of any businesses, including salons. You may be wondering how to create chatbots, but there’s no need to worry. Herobot is going to rescue you to the hassle of hiring professionals to make a bot. With this chatbot platform, you can create your bot without needing professional skills. It is effortless to use and navigate. Join Herobot now and give your business a brighter future ahead.

Facebook Comment Bot: Increase Your Potential Sales

facebook comment bot

Engaging in a business requires a lot of effort and planning. You cannot enter the industry if you are not equipped with the right marketing tools to promote your offerings. Today’s market relies on the internet. A lot of potential customers are browsing the web to find good stuff because it’s way more convenient. So, having your business on different social media platforms – such as Facebook – is a great way to introduce your products or services. And with the facebook comment bot, you have the advantage to drive your business to the top. However, there are still things that you need to consider as part of your business strategy.

What is a Facebook Comment Bot?

Facebook comment bot is an automation tool that is used for bulk responding/replying on facebook post comments. It allows a page to make instant replies for a massive number of comments at once. It is often used by big brands in order to handle their customers accordingly.

facebook comment bot

Make Instant Replies with Comment Bot

There’s a huge potential in sales for every Facebook user who comments on your page posts. Reaching out to commenters is a great way to attract probable customers. However, replying to them one by one may not be viable and efficient. In this case, you can opt for a Facebook Comment Bot. Facebook Comment Bots help you make instant replies to multiple comments at once. These instant replies are the messages that are seen automatically by users when they initiate a comment on a post on your Facebook page. Comment bots are like chatbots, which help you show that your business is committed to providing high-quality customer service.

Create an Effective Instant Reply

An instant reply is not effective if its content is not relevant to what the commenters want to see. Make it a part of your planning to think of the best response for them. You should customize your content depending on what the market demands. Make it more informative – enough to represent your brand well.

Here are some tips you can consider in creating effective content for instant reply:

1. Make a brief company overview

Since most of the commenters who put interest on your page posts are new to your brand, it will be an excellent opportunity to introduce your products and services. Include in your instant reply what your company offers; products, services, and etc. Also, it is a good idea to mention some of your products so that customers can have an overview of what they are engaging on.

2. Provide contact details

Having a flood of messages or comments can sometimes lead to unnoticed inquiries. The best way to avoid such circumstances is to provide them with alternative ways to reach you. You can include in the instant reply your e-mail address, company number, business address, or other customer service hotline.

3. Set a timeframe

Don’t make your customers wait for the unknown. Provide them with a specific timeframe on when they can expect a response from you. Gain their trust by giving them realistic information about your availability. One way to do this is to allocate a specific time and have it well-organized.

4. Unanticipated Page Inactivity

Usually, some businesses only employ one person to manage a social media account. But what if that person has an emergency and cannot monitor the page? For this reason, you need to inform the Facebook users that your page will be back shortly due to an unexpected happening. It is your responsibility to let them know to avoid a negative impact on your business.

How You Will Benefit from Comment Bots

Facebook comment bot is easy to set up. You will only need one single response for everyone who leaves a comment on your post. You have the freedom to create whatever response you want – given that it will not exceed to 250 characters. Instant replies enable businesses to handle a massive number of messages. However, it is still your responsibility to respond personally after the instant reply so that you won’t miss a chance of getting more customers. Doing so can trim down all the negative remarks about your customer service. Also, it can build a stronger connection between you and your possible customers.

To add, here are some benefits you can get from Facebook Comment bots:

1. Customer Engagement

Research states that companies who are engaged with their customers on social media are able to increase their sales by up to 40%. With that being said, it is essential to keep your customers engaged with your business. Social media is an excellent platform to promote your business, but an excellent companion to assist you with inquiries is a must-have – chatbots.

Chatbots or comment bots are different from conventional customer service representatives. Chatbots only provide brief information. However, there’s still an interaction between the Facebook user and the chatbot. This is possible through the use of the keywords that the user provides each time. So, if you think Chatbots are annoying, you might be wrong. They’re actually entertaining the customers with relevant information while they are waiting for the response of the page administrator.

2. Global Approach

Facebook comment bots can help you reach global customers 24/7. They can solve your customer care problems because one of its features includes multiple languages. Through this, you can expand your target market without the worries of handling numerous incoming requests.

3. Enhanced Lead Generation

Facebook comment bots assist customers by providing necessary information based on the data they receive. A bot replies on related and essential questions, convince the user and generates a lead for you. They ensure that the flow is in the right direction to get high conversation ratings. Also, bots can help determine the unqualified leads, and avert unnecessary deals with time-consuming leads.

4. Cut the costs

Having a facebook comment bot will cut the costs from hiring employees for specific tasks, or creating a cross-platform app for customer service. There are ready-made software you can choose from.

facebook comment bot

Chatbots and facebook comment bots allow you to handle multiple customers at once simultaneously. They are beneficial for you and the customers because you will not only save money from hiring employees, but you can also avoid problems caused by human errors.

Bots are great backups for employees. They can do basic and repetitive tasks with great speed and efficiency. However, one of the struggles you may face is developing the conversation capability of your bot in order to make an impression to your customers.

5. Monitor Customer Insights

Facebook comment bot is a great help in monitoring your business. You can collect what commenters think of your product and use them for further improvements.

Why Consider Facebook Comment Bot as Part of Your Marketing Strategy

There’s so much we can do with Facebook, and this includes promoting our businesses for potential sales increase. If you’re using it for marketing purposes, you might want to use Facebook’s messaging features and allow bots to assist you in incoming messages and inquiries.

Bots can provide your customers with useful details that they can use in determining if you are the one they’re looking for. Also, given that you provide your contact information in the instant reply, customers can find it hassle-free to reach their concerns straight to you. They can send you a private message and initiate a private discussion. Through this, you can answer their questions personally and soon offer them great deals. That’s the magic of having a partner in handling customers. You can be secured that all probable customers are not left ignored. Being interactive with them makes a great impression on your customer service and your brand as well.

If you are able to respond to each comment instantly, you can expect a considerable increase in the demand for your brand. Bots can help you achieve stronger customer engagement. And as said earlier, you can cut the costs without sacrificing the quality of your customer service. There’s no need to hire many employees. All you need to do is generate a bot and have someone to monitor your account.

However, a bot may not be useful if programmed with the wrong type of content. You need to have a strategy or consider the tips that are mentioned earlier. Aside from that, you can ask for assistance. Herobot aims to help marketers expand their market through chatbot marketing.

Chatbot Marketing

facebook bot

Chatbot marketing is now a trend in digital marketing. It is an effective way to introduce a brand to the public. Since many people are using Facebook in their daily lives, there is a huge potential for your business to get discovered. But to make that possible, you have to devote your time in handling different customers.

We all know how hard it is to handle tons of messages at once. However, if you have a facebook comment bot or chatbot, you can have an assistant to entertain Facebook users while you are not available for personal interactions. With Herobot, you don’t have to worry about missed inquiries because your bot got your back. Try it now and see the difference it makes! Visit us here.

Know these 12 Interesting Facts about Chatbot

chatbot

The business world continues to be fiercer and more competitive. Technological developments continue to advance and drastically improve. Therefore, business owners have to learn to adopt these developments in order to improve their customer services and marketing strategies. This is to provide a large increase in profits as they get the attention of more customers. With this being said, the most prominent technological development being applied to business as of now is none other than the chatbot.

chatbot

Chatbot is the most essential part of every businesses’ marketing automation. And just like an actual person, artificial intelligence is able to cater to customer’s inquiries and request, but with a relatively low cost. As long as designed correctly, AI can respond to any questions of as many as millions of customers. Additionally, bots can keep customers in a very interesting conversation. Moreover, it can deliver a personalized service to any customers, making customers feel pampered, therefore keeping their interest to your brand.

The development of machine learning has allured different innovators to encompass technology in their particular areas. One of these is developing chatbots. Bots might be the greatest thing to happen to the market yet. Because of its popularity, you might already be aware of its existence and its basic features. However, you still need to know first what AI is and how it works.

If you are not yet familiar about chatbot, then consider yourself in luck. In this article, we will discuss information and some facts that revolve around artificial intelligence.

What is a Chatbot?

Bots are artificial intelligence system programmed to interact with human users through a chat interface. Short for chat robot, a chatbot is a computer program that replicates social conversations. Necessarily, a chatbot tolerates a way of interaction among humans and machines. The communication occurs via written messages or voice as it is programmed to perform separately from a human operator.

Notably, chatbots come in two different aspects:

•   Virtual Assistants

These chatbots will help you find the information you need. They will remind you to remember stuff and buy things. Consider Apple’s Siri, Amazon’s Alexa, Microsoft’s Cortana, and Google’s Assistant. These AI apps are power-driven by machine learning. They depend on artificial intelligence to discover and understand what you want.

• Messaging apps

Chat apps like Facebook Messenger, Kik, WeChat, and Slack are chatbots. These sorts of chatbots are only capable of cooperating with customers just by following pre-programmed systems. In addition, these apps mainly permit businesses and brands to be active online at all times. Moreover, chatbots will be providing customer support, for instance, instant responses, quick answers, even complaint resolution.

What you are currently seeing and experiencing by far is just the start of what is forecasted to be a billion-dollar worth industry in less than nine years. Several leading brands, including CNN, Sephora, Uber, National Geographic, Whole Foods, Starbucks, and Pizza Hut, have already integrated chatbots in their business.

How AI changes the digital marketing world

Still wondering about chatbots? Here in this article, we listed 12 facts that could help explain what an AI really is. Moreover, we will also discuss how it changes the digital marketing world.

1. Approximately 1.4 Billion People Are Using Chat Apps

According to Bi Intelligence, the best four messaging apps are more considerable compared to some of the top social networks. In addition, eMarketer recorded that more than 1.4 billion human consumers were using chat apps in 2016. Moreover, it is also reported that the percentage of mobile messaging apps users will increase by more than 25% of the world’s population in 2019.

bot application
2. The Community Are Ready to Communicate with Chatbots

In the opinion of (Human in the Machine) media and marketing services company Mindshare, 63 percent of the population would be concerned with bots. Moreover, a study performed by myclever Agency discovered that they would make use of chatbots to attain “quick emergency answers.”

3. Consumers Aim to Reach Retailers via Chat

According to a study, 29 percent of the population prefer to use online messaging and chat apps to reach retailers in creating a purchase choice. It only signifies that people are even possible to contact a retailer through phone or by using a chatbot. It is more likely to utilize a bot rather than sending emails to business retailers.

4. There Are Over 30,000 Facebook Chatbots Alone

Chatbots are starting to occupy several business sectors. In Marketing Automation, Facebook chatbots automate the whole thing from customer service to marketing and sales. This, therefore, improves businesses’ marketing strategies. However, it is challenging to acquire supervision on the sheer number of Facebook bots. There were over 30,000 AI on Facebook from September, and you won’t believe that millions of users have consumed those chatbot in 200 countries.

5. General Chatbot Conversations Mostly Begin With “Hi”

According to Dashbot.io, greetings like “Hi!” and “Hello!” are the two most well-liked ways to begin an exchange of discussion with a chatbot. Some simple messages which are integrated a question mark, “hey,” “help,” “yes,” and a thumbs up icon.

6. Consumers Are Position to Purchase Stuff through Chatbots

According to DigitasLBi, 37 percent of American users disclosed that they are eager to purchase products through a chatbot. Generally, purchasers would expend over $55 for every good. Moreover, if an AI is accessible, thirty-three percent of UK locals would pay money for necessary things such as clothes and food.

With chatbots, customers are provided with quicker and more responsive interactions, so customers do not have to wait longer in making orders. Moreover, some bots even allow customers to track deliveries of their purchases.

7. Consumers Won’t Put Up With Bad Chatbots

Chatbots have been all the rage. But, one lousy bot incident could cost you a lot of money.  Being conscious of the do’s and don’ts of AI growth will help guarantee that your chatbot is useful and capable. In line with the DigitasLBi statement, seventy-three percent of American users assumed that they wouldn’t manage a business’s artificial intelligence behind a terrible experience. Additionally, sixty-one percent of consumers would notice it more annoying if a chatbot couldn’t answer trouble rather than a human.

8. Consumers Wish for Suggestions From Chatbots

Chatbots are sharper, receptive, and more constructive nowadays. Various bots propose an astonishingly authentic informal conversation practice. In which, it is intricated to find out whether the responder is a bot or a real human. Moreover, consumers are fascinated with suggestions for products from retail stores and other establishments.

9. Tell Whether a Bot is a Human or not

The lines among bot and human are only situated to develop unclear. 75 percent of consumers wanted to determine if they are chatting with a chatbot or human pretenders. Therefore, they should back their AI with a human agent to keep away from losing leads. The robotic and simulated kind of responses traced to sixty percent consumers that they were interrelating with a bot. The human-level language ability of these chatbots will be impossible to differentiate from an actual person in a blind test.

10. Exciting Conversations with Chatbots in the Future

Chatbots for business will change in the next few years so you should keep a close eye on them. Thus, we need to initiate knowledge on how to correspond more successfully, particularly with our customers. By 2029, people will hardly identify bots from humans. A ton of major companies like Microsoft, Apple, and other top yielding businesses has been spending in this technology for years at the moment. Consequently, we can presume that these businesses will keep on investing additional money on the improvement of artificial intelligence.

11. Chinese Consumers are Fond of Using Chatbots

In recent times, there has been enough conversation in the area of chatbots. Also, evidently, there is a need among us to witness chat robots do some great and impressive things. Fifty-eight percent of Chinese consumers choose to interact with brands employing social media channels. In addition to this, according to Engadget, Xiaoice is an unreasonably much-known chatbot in China. It has been increasing its influence from China to the entire world. The average discussion span is twenty-three conversations per session (CPS). Sooner or later, AI will also be accessible in the US and other countries as well.

chatbot
12. Chatbots Can Help People to Solve Their Problem

Chatbots are interactive programs that speak to you and respond to the request, just like a genuine person. They are serving brands and businesses by way of customer service. Most of the digital companies are using bots to respond to questions, give information, book appointments, and even making purchases. Additionally, consumers appreciate responsiveness and ease of use, mainly in artificial intelligence.

Stay connected with us!

You have perhaps heard this before: Bots are the future. Nevertheless, Chatbots are here to stay, love them, or hate them. Are you still questioning how chatbots can help you? We know the answer!

You may be a businessman/woman trying to take your business up a notch. Also, you can be a beginner looking for ways to drive your business, the chatbot is a heaven-sent answer for your needs. Chatbots are sure to provide significant benefits to your business. Moreover, increased lead generation, better customer interaction, and increased conversion. However, you might be wondering how should you start creating your own bot. Worry no more, for Herobot is a haven of massive pre-designed bot templates for most type of business. Start your business AI venture now and see the benefits.

The Real Reason why Facebook Engagement for Businesses Declined

Facebook engagement

For the recent past years, almost all of the business owners have depended on Facebook engagement to drive their businesses for excellent customer engagement. Facebook provides ease in reaching out to several users out there. And because of this, Facebook has entered the business world like a magic wand, an instrument that assists business owners and even publishers in skyrocketing to success.

However, recent statistics have shown that this magic wand is not as powerful as it was before when it comes to customer engagement. The truth is that the figures have fallen significantly. The average amount of engagement drops down from 340 to 264, within just the first half of the year 2017.

As of for last year until earlier of this year, the biggest challenge for all business marketers is:

“How can we be able to capture more Facebook engagement for our business?”

In this article, we look forward to assisting you to see the answers with the information we gathered based on several studies made.

We will dive a little deeper into the flagship of all social networks: Facebook. Therefore, we shall see what intuitions we could acquire to assist businesses in attaining good impressions, most especially yours.

Plummet in Facebook Engagement

If you are using Facebook incorrectly, your magic wand has more likely become like an ordinary stick.

Yes, the magic is fading.

How, you ask?

Steve Rayson, the director of BuzzSumo, has analyzed and gathered data over 880 million posts added by publishers and businesses on Facebook for the year of 2017.

In the said study, Rayson has discovered that the average amount of Facebook engagement (likes and shares) that are associated with targeted content has dropped over 20% since January of 2017 alone. Moreover, certain types of content are dropping harder than others.

Factors of declining Facebook engagement

Facebook engagement

The reasons behind the Facebook engagement are debatable. Others may assume that business publishers are spending less on promotions like these, but the truth is the turnaround is actually true.

Facebook engagement marketing strategy key focuses on offering value. According to Mari Smith, a goal should teach the audience something useful, relates to them, and finds the same activities and hobbies where you are an expert, and can do it in a very enjoyable way.

New potential connections through Facebook aren’t coming as frequently as before in the last few years, and because of engagement lacking, paid promotions aren’t properly rewarded. According to research, within 42 to 52 percent, organic feedbacks were declined.

More reasons…

On one statistical data report, feeds averagely hold 1,500 different stories, and the available content on Facebook is also soaring in numbers.

An algorithm that affects the contents of what was displayed for users was also adjusted by Facebook.

The truth is, the Chicago Tribune also encounters trouble in expanding its Facebook reach with the readers. They claimed that algorithm changes were the cause of their one-third posts not surfacing.

If one publisher gets more engagement in his Facebook posts, then you will be highly favored by the algorithm, and results will increase your reach. Increasing your engagement also means that you can spend fewer ad dollars to reach all your audience.

It is important to think why your engagement in Facebook is declined; one of many factors is because of the increased competition in the platform, Facebook algorithm, and new set quality bar.

Users appreciate and feel grateful, and expect a higher standard in a company’s content when you have a unique customer engagement. Even if you post only one content every day or every week, you can reach you’re desired targeted engagements and impressions when you make high-quality content.

Even with many competitors on Facebook, if you try harder and do better, you can achieve your goals, and in time, your content will boom in popularity.

Major Refusal in Facebook Engagement

Not so long ago, image and link posts became the core foundation for Facebook success in the field of visual content marketing. People were more engaged to learn and click on Facebook with a wide variety of topics because; images were shown often fiction and drew the attention of viewers.

Today, links and photos aren’t drawing much attention; ranking from the fastest, images are on the top of the losing ground.

The fact that the Facebook engagement algorithm has an effect on the kind of content shown, it is considered partly responsible for the declines observed since January. On the other hand, average engagements in July and August 2016 are 480 shifting to 340 from April to June 2017. This could indicate that there is more going on to the problems they are facing.

Unicorn Ruler: Video

In contrast with the other forms, video contents are soaring high. Video posts highly increased up to 10 percent comparing to other areas that attempt to publish and was declined.

The average numbers of Facebook engagement with videos are also remarkably higher compare to other categories. Last May 2017, its lowest point was recorded but still manages to reach 525 engagements.

It isn’t really a surprise, though. Facebook has put a lot of effort into improving its videos, and plans perfectly their marketing strategy to become more efficient and provides user’s desires and necessity. This includes the birth of Facebook Live video feeds, where users are really happy with it.

According to BuzzSumo, brands and publishers mostly don’t use video as much as they could because at present it only represents 10 percent of the 880 million total posts.

Graphics on most viral Facebook post highlights the power of videos on social media, out of the top twenty posts, seventeen features this format.

Music videos are being featured frequently, including emotional, inspirational, and cute animal videos. Hack videos about practical and food-related content are also in the first entries on the list.

Fail to notice the importance of video options is like avoiding and ignoring a magical wand standing and waiting in the center of a beautiful room. In this case scenario, this magical wand is considered as the key to success.

Stern Rivalry

The birth of Facebook and other social media sites, in general, led to brands and publishers feel like they were pioneers in this field of marketing – customer engagement. While only a few decided to jump on this risk at the beginning of its popularity, the primary platform was already prepared for its first takers.

Facebook as a means of standard practice is the same as using a donkey to reach the top of the Grand Canyon; apparently, everybody is doing it.

Plus, the increase in paid Facebook advertisements made people newsfeeds busy.

What does it mean? This means that your natural connections on Facebook are getting pushed around in the user’s newsfeed; also these posts may get to the bottom due to the great volume of posts that are being offered to a person.

Maybe, the paid ads were the answer, but maybe it’s the other way around. As previously stated, this is one strategy that brands (such as Facebook fake sites and pages) are using; you can say that you’re contending for partial ad space.

Insights of Facebook Ads Users

Moreover, a user doesn’t always feel happy about seeing the ads.

A recent study shows that 15.3 percent of correspondents didn’t notice there were ads in there, 38.5 percent of users were “indifferent” about the presence of ads but; a full of 30.2 percent found them as “irrelevant and annoying.”

Survey facts were presented in a positive approach. Twenty-six (26) percent of those people who clicked ads really did make a purchase. On the other hand, the uninterested and irritated users are worth paying attention too, seeing its statistical numbers; it may not be a good course to achieve more Facebook engagement numbers.

Developing Engagements

The first and major step to boost the level of Facebook engagement is to take a leap on the latest ride in a magical horse video.

Videos are getting a lot of heavy action on Facebook; the key is to become friendly with the type of content.

If not, you have to make sure that your content provides your users with clear values. Better be sure that the heading of your content can draw people in. Through this, you can expect more Facebook clicks, reach, impressions, and engagements.

Nowadays, if you want to have a positive impression and make users engaged in your platform you have to work your way harder and with passion; because Facebook today is packed with posts from different brands and publishers

Days of safe ship sailing are gone. You better established good images and links to secure your title. People opinionated posts can have a big impact on social media, especially if they can speak the thoughts they have in mind.

Take your time and have a good ride.

Chatbots On-The-Go: 15 Companies Who Uses Chatbots for Business

chatbots for business

Before, online marketing focuses more on apps. But as of today, a new player came into the scene – the chatbot. This AI software solemnly hit the stages of the technological revolution in businesses, specifically to chatbots for business and customer engagement.

Nowadays, people can easily do what they want in just a click. People can order food, shop clothes, schedule flights, get suggestions, receive the latest news, find music, play games and more, just as simple as 1, 2, 3 – through the help of corporate chatbots!

chatbots for business

We’re in the primitive stage of technological buildup. Still, there is the same perception that chatbots have: an ongoing growth to adaptability. Thus, such advancement is considered the future of marketing and customer service and support. So, here are the 15 companies that currently use digital marketing AI for their business and customer engagement.

Companies who use chatbots for business and customer engagement

Here are the 15 companies who currently use chatbots for their business and customer engagement:

1. Starbucks

Who would’ve thought that ordering a hot Starbucks coffee can be convenient through marketing bots?

The Starbucks chatbot made its debut on the official Starbucks Barista app in early 2017. This allows users to prevent long waiting and ordering lines through a message or voice approach.

Moreover, the company made all possible through the utilization of digital marketing AI technology through mobile order and payment. The said app allows its customers to order desired drink or food, pay for their purchases. In addition, customers receive rewards depending on the number of times they visit the said coffee store. Then such rewards can be used to redeem items in the store. Hence, this only shows how convenient for its customers, especially to those who are in errands.

Also, for the most enticing part, the said chatbot app may increase engagement by knowing the customer’s particular order preferences. Thus, this will help loyal customers to patronize their products and services.

People can find the said chatbot via its official Starbucks app, which is available for iPhone, Android, and Windows.

2. Lyft

If you are searching for an excellent transportation provider, Lyft is the best app for you!

Lyft is America’s best rideshare app companion. What’s the catch? You may request for a joyride through a chatbot app or voice command.

Additionally, it can be accessed through swiping in various platforms such as Facebook Messenger, Slack, and Alexa Skill (in Amazon Echo).

As for Messenger, users can request rides while on the go. They can click the car icon while chatting with your friends and immediately matches with local drivers. Besides, this enables users to know when the contacted driver is on its way, as well as its license plate number and actual driven car’s pictures.

3. Fandango

Are you a movie enthusiast? Then, this might be a perfect match for you – introducing Fandango.

Fandango was built as an official Facebook F8 launch partner. They released their marketing bots in Messenger on May 2016. This AI software allows users to watch several trending movie trailers, releases, and local theaters without touching the app itself.

chatbot for cinema

It is evidently effortless, efficient, and effective to use. How? It can be swiped through option cards to look over what movies are on-trend around each audience’s place.

If you already discovered what movie you like to watch, then, this app is a hit! Users can have an easy plan on where the nearest movie theater location is. If not interested in watching scheduled movies, you may also search for others through tapping “Showtimes.”

4. Spotify

Spotify released its first corporate chatbot in Facebook Messenger. It authorizes user’s friends to know and share music straight in chats. It also includes different features such as search tools, music recommendations, and sharing functionality with a 30-second song preview.

In order to use the chatbot app, users need to tap on the blue plus ( + ) icon in the left part of the Messenger’s text box. Afterward, tap the Spotify to open the bot. As the window pops up, an overlaid chat appears in which the chosen music to be shared can be found.

5. Whole Foods

If you love to eat, then here’s an AI software that can generate recipes for you – Whole Foods. This friendly chatbot of Whole Foods in Facebook Messenger provides recipes with nutritional values and instructions that are personalized based on every user’s responses.

Furthermore, users can either select or search for a specific recipe. Therefore, they can send a message on the site in diverse categories such as appetizers, gluten-free, or the main dish.

6. Sephora

If you’re looking for a make-up best friend, then Sephora is a fantastic partner.

Sephora launched its digital marketing AI, which provides users to get numerous makeup tutorials. This digital personal assistant aims to help beauty and makeup lovers by giving product reviews and ratings when shopping beauty items in stores.

More of that, it is used in two platforms: Facebook and Kik. Facebook features a “Sephora Reservation Assistant” which gives makeover booking appointment services in Sephora stores; and a “Sephora Visual Artist” which gives makeup shad suggestions. While Kik features makeup tips, reviews, how-to-videos, quizzes, emojis, and mobile site or Sephora site redirection.

7. Mastercard

Looking for a reliable banking system, then the Mastercard Facebook Messenger bot is here to serve you! This corporate chatbot provides Mastercard holders to check on their account transactions. These bank transaction features the review of account information, a listing of purchase history, monitoring of spend levels, provide Mastercard benefits, assistance with financial literacy, and availability in Facebook Messenger.

Also, they enable Masterpass within chats and permits customers to purchase from Mastercard partners, namely FreshDirect, Subway, and Cheesecake Factory.

8. Staples

If you’re looking for a retail company for your orders, then the Staples chatbot app is happy to serve you! Staples ensures customers to have an accessible service in an intelligent Easy System which answers common customer questions. It also provides tracking and return of orders with specific stocked items.

9. The Wall Street Journal

chatbots for business

The latest news and updates are on its way through The Wall Street Journal’s Messenger Corporate Chatbot. It is the first news service chatbot provider available on Facebook Messenger. It also gives the latest and trendiest news and other information.

10. Pizza Hut

Instant pizza everyone? Get yourselves ready with the astounding Pizza Hut chatbot app in Messenger. This chatbot includes the option to choose the pizza size, dough, and flavor; to select the payment method; to send the location, and to get notified with the order process.

11. Hipmunk

Hipmunk enables people to find travel deals, book flights, hotels, rental cars, and packages. It is user-friendly with a personalized conversation language and informal experience with an AI-powered chatbot/travel agent.

12. NatGeo Genius

NatGeo Genius Messenger marketing bots originated in promoting the National Geographic’s TV show “Genius.”  This allows the users to converse from the featured Genius’ voice. This creates a conversational human experience like other chatbots.

13. Watson Assistant

Watson Assistant is one of the most remarkable digital marketing AI on the market. It is an AI-powered chatbot developed by IBM. Watson Assistant is able to understand users’ call logs or historical chats, forward users to human representatives, and find answers in your knowledge base. Moreover, Watson assistant can ask users for more clarification.

14. TechCrunch

Techcrunch is an online publisher, dedicated to reviewing and profiling new internet companies and products. It also reports on venture capital funding, silicon valley, startups, and businesses of technology.

TechCrunch is another excellent example that utilizes chatbots for their business. With their chatbot, you can receive appropriate and latest content whenever you want. In addition, you can select the number of times you wish to receive fresh content, as well as the kind of content you wish to receive.

The amazing feature of TechCrunch’s chatbot is that it makes your interaction personalized, as it tracks the articles you read and sends you content based on your preference. Also, you can tell the chatbot of what type of news you are interested in.

There is a vast ocean of online content for any person to read. That’s why TechCrunch chatbot app customizes and personalizes what content you receive, also making you able to dictate the sending frequency. With their chatbot, TechCrunch enjoys positive effects and drives more traffic to their website.

15. BabyCenter UK

BabyCenter UK is a part of the Johnson & Johnson group of companies. It is a trusted childcare and pregnancy resource in the UK.

With BabyCenter UK’s corporate chatbots, you will be asked regarding information about your child. Also, you will be asked for the challenges you are currently facing regarding childcare. The chatbot will then send targeted content and personalized advice for solving your problems.

Chatbot provider to help build your own chatbot

If you are looking for the best chatbots for a business that can help you reach your goal, then choose the most trusted companion for your business – Herobot. Here at Herobot, we deeply value business and customer relationships. Moreover, this new AI technology benefit will ensure individuals meet their goals, as well as business. Choose the best technological solution in the future. So what are you waiting for? Together, we will create chatbots for business which are best suited for you. For more engaging and interesting updates, you may visit us at https://herobot.app.