With the fast-developing internet technology, the hype of free messenger bot is never-ending. Due to this, there have already been numerous good chatbots that are quickly becoming the standard of the people in digital marketing. It offers various services depending on the business of the page-maker, such as informing and answering several queries of costumers and users.
However, people are having a hard time creating their own messenger bot. Some thought that with the high standard of bots, it means that they have to create a better performing one. Also, they thought that it would really be complicated making a bot which offers various functions and services to its customers.
Now, creating your own free messenger bot may sound intimidating, but truthfully speaking, it is actually quite easy. You just need to have the proper knowledge and enough guidance and preparation to make the best chatbot that is best suited in your business.
What are the challenges of creating a chatbot?
Chatbots are now really in demand, and it is important to know what you have to face if you are going to create one. This is very important in devising a plan and designing your own bot. Moreover, knowing which challenges have the highest probability of hindering, you will give you a clue on how to properly utilize the tools you can use on building a bot. Here some of the challenges you may face:
There are many competitors
The competition in the business world is harsh. This is the reason why when the news about the effectiveness of bots spread; everyone is already on their feet to make one. It raises the standard of the services offered by bots and is now creating many competitors. Due to this, it is now hard making a bot that is different and better than other bots.
It should have working features
It is true that you do not need to have excellent IT skills when creating a bot. However, it does not mean that you can be careless in the process. It is important that every feature in your bot are working correctly. If not, then your users and costumers will surely leave you some negative feedback. This will make your creation ineffective.
It has to remain professional
Although some prefer that their chatbots are fun and humorous, remember that it still has to remain professional. Your costumers and users expect your bot to be respectful and courteous at all time. It should always have the best attitude regardless of what personality you want it to have.
What are the important tips in building your free messenger bot?
Now that you have identified the challenges that you may face, it is now pretty easy to make your own bot with proper preparation. There are several free messenger bot maker that you can use, and you just have to know what kind of bot you have to make. Coding knowledge will not be necessary, and the moment you started to create your account in the application, you can now start building your bot. Below are some important tips when you are building your bot.
Know the personality of your bot
Personality is very important when you are creating a bot. This will determine the ways it will interact with its users and the manner it speaks. Also, with the right personality, you can make a big break in digital marketing and gain many fans. It does not need always to be prim and proper. You can always make it fun to entice more users. If you want it to be more informative, then you can make it less serious not to bore your audience. Some even use television personalities, while some prefer using the persona of kids. Meanwhile, others choose to make their own avatars like an alien or a monster. Most customers prefer bots that they can say whatever they want freely.
Give it a catchy name
Names usually describe the personality of a being. If you want to give your bot a good personality, then it is important that you will also give it a good name. Also, you have to make it catchy and stand out so that people will easily remember them. You have to make it distinct so that when the users are searching for you, there will be no bots before you. That name will represent your brand, so make sure that you think it through.
Imitate natural conversational dialogue
The conversational flow is very important when you are creating a bot. People are expecting to promote a streamline of the communication process for consumers. Also, it will make them more comfortable in asking questions and getting answers from your bot. Moreover, when you succeed in making it seem like users are talking with the human servers, then your bot is effective.
Make it smart without being confusing
As mentioned before, your bot will represent your company brand, so it is important that you make your bot smart. Keep dialogues professional and make it mention simple jargons and terminologies. Also, make your grammar flawless and less complicated. However, it should still remain humble and understandable by your users. If it is confusing, people may hate having conversations with it.
Update your bot regularly
Make sure that you do not reveal all the features of your bot at the same time. Make it seem like your bot is developing as time passes by. Regular updates can excite your costumers. Revealing all of them will just overwhelm your users. Create a conversational flow that will answer all your consumer’s needs while making it seem like they have bonus features every time.
Monitor and optimize your bot
You have to know what your bot lacks in order to utilize and improve it. Make sure that you monitor how it works and know what your costumers are saying about your bot. Like other digital channels, it is important that you optimize them. Increase its importance when it is needed and as much as you can.
What are the benefits of this?
Chatbots are now being used in several ways and by several industries. With its great features and many upgrades, every business is excited to make one. Meanwhile, users taking what they can get out of it. But, what are truly the benefits of creating a free messenger bot?
Save time and money
The problem with having a human server is that there is more population of costumers than servers. They are having problems accommodating them as a server can only communicate with 2-3 persons at the same time. Also, it is very time consuming, and people are not able to work 24 hours a day and in the whole week. This makes it harder to satisfy every customer.
However, with chatbots, your business can now accommodate a lot more users at the same time. They are also available every day and all day long. This makes your bot more accessible to costumers. You cost will also be cut because there will be less human servers that your company will have to pay. This will provide better satisfaction from the costumers.
Another benefit that a bot can give you is that it can generate leads. It increases the customer base of your company and can even find more interested users to your business. If you are going to use a messenger chatbot, the data and profiles that it will get from your costumers will be collected and analyzed. Through these, it can generate leads and expand your business. It is also important to note that bots can answer multiple questions at the same time.
Distribute your content easier
Most digital companies have blogs and other content pages that they use in advertising their products. When you are luring your costumers, it is better if you can distribute these contents to your prospected consumers. By using bots, distributing these things will be a lot easier. As people send messages with the keywords the same as your content, it can automatically share pages that contain it. With these, your sales and webpage visits will grow significantly higher in time. Also, this can be very helpful for your costumers.
If you can just build your free messenger bot properly, it can help you change the interaction process of your consumers to your company brand. At the same time, it will also increase the satisfaction of your costumers and in monetizing the social media platforms. If you are just going to follow the simple guidelines and tips above, then you can surely create the best chatbot that will help you in expanding your business. It will be the best face of your company that will represent it as a whole.
If you still do not how to take the first step in creating a bot, visit Herobot website, and we will help you in your journey. It is really easy, and there are already numerous free messenger templates that you can choose from. Also, you will not need to spend too much on creating one. For more information about creating chatbots, visit https://herobot.app/.